Senior Product Manager, Growth

About the Role

A Series C fintech company building modern banking infrastructure for small and independent businesses is looking for a Senior Product Manager, Growth to own and scale the full growth funnel — from acquisition through retention. Operating in a regulated fintech environment, you'll bring rigorous experimentation discipline, sharp analytical instincts, and a genuine passion for helping small businesses thrive financially.

This is a hands‑on leadership role at the intersection of product, data, and growth marketing. You'll set strategy, run experiments, and partner cross‑functionally to turn validated wins into scalable product features — all while leveraging AI to increase velocity and impact.

• Develop and execute a growth product strategy aligned with company mission, growth objectives, and unit economics.

• Serve as a strategic partner to executive, product, and growth marketing teams, providing data‑driven insight for key business decisions.

• Translate company objectives into a prioritized growth roadmap that connects experimentation to long‑term strategy.

• Own the full growth funnel — acquisition, activation, conversion, monetization, and retention — with a focus on LTV, CAC, and payback.

• Design, run, and scale a rigorous A/B testing and experimentation program across landing pages, messaging, onboarding, pricing, and personalization.

• Partner with Product, Engineering, Design, and Growth Marketing to productionalize winning experiments into scalable features.

• Improve site and onboarding conversion by clarifying value propositions and reducing friction.

• Strengthen top‑of‑funnel performance via SEO, AEO/LLM‑driven discovery, organic channels, affiliates, and educational content.

• Drive retention and product depth to increase engagement and repeat value — not incentive‑dependent growth.

• Apply AI to accelerate experimentation, discovery, analysis, personalization, and growth tooling — in close partnership with Data, Risk, Compliance, and Legal teams.

• Build and maintain analytics, instrumentation, and tooling to measure the funnel end‑to‑end and attribute impact across channels and experiments.

• Lead, mentor, and grow a high‑performing growth team; establish scalable systems for experimentation and operations.

Required:

• 10+ years of progressive experience in growth, product management, or growth marketing, including 3–5+ years in senior growth or product leadership
  .

• Background in fintech, financial services, or subscription/consumer businesses strongly preferred.

• Demonstrable track record of building and scaling growth and experimentation functions with measurable improvements in conversion, retention, and unit economics.

• Deep, hands‑on expertise with A/B testing, experimentation tooling, personalization, and cohort‑based analysis (deal breaker).

• Strong understanding of full‑funnel growth fundamentals and their connection to LTV, CAC, and payback periods.

• Proven ability to set targets, track KPIs, translate insights into operating plans, and hand off validated, scalable wins to product teams.

• Experience giving products a clear point of view and value proposition — aligning growth initiatives to long‑term strategy rather than short‑term tactics.

• Experience applying AI to experimentation, content generation, analysis, and AEO/LLM‑driven discovery.

• Proven ability to influence and partner with engineering and product teams; strong communication skills with both technical and non‑technical stakeholders.

• Bachelor’s degree required.

Nice to Have:

• Advanced degree in a relevant field.

• Experience in regulated financial services environments.

• Familiarity with modern growth tooling stacks, data pipelines, and attribution modeling.

• Salary: $160,000 – $180,000 USD annually

• Competitive benefits package (details shared during interview process)

• Note:
  
  Visa sponsorship is not available for this role.

This is an on‑site role based in New York, NY
. Candidates should be prepared to work from the New York office on a regular basis.