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VP of Marketing Effectiveness & Insights

Job in New York, New York County, New York, 10261, USA
Listing for: Citi
Full Time position
Listed on 2026-08-17
Job specializations:
  • Marketing / Advertising / PR
    Marketing Management, Marketing Strategy, Marketing Communications, Digital Marketing
Salary/Wage Range or Industry Benchmark: 129840 - 194760 USD Yearly USD 129840.00 194760.00 YEAR
Job Description & How to Apply Below
Location: New York

Citi’s Brand, Innovation, and Content team in Marketing & Content is seeking a dynamic VP of Marketing Effectiveness to lead measurement, data-driven insights, and optimization across the marketing organization. Reporting to the Head of Data and Effectiveness, you will partner with marketing teams to assess ROI and elevate growth.

This role requires a proven track record in marketing analytics, strong leadership, and the ability to translate complex data into actionable strategies.

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