Head of Growth & Marketing

We're working with a fast-growing, well-funded global education company to find a Head of Growth & Marketing for one of its US education brands.

This is a genuinely rare opportunity: a category with significant untapped growth potential, real commercial ownership and a seat at the table with senior leadership from day one.

The role

You'll own U.S. enrolment growth end-to-end, with success measured on material, measurable growth in enrolments and market position. You'll be the primary marketing authority for the US region and a senior strategic partner to leadership, expected to contribute to commercial and business decisions well beyond the marketing function.

Day to day, this covers:

• Growth & business leadership - owning the enrolment number with a business-owner mentality, bringing a test-and-learn approach and comfort with ambiguity and limited infrastructure
• Strategy and team building - defining and executing the US marketing strategy, building and leading a high-performing marketing team, and translating strategy into clear plans, KPIs and measurable ROI
• Brand and growth marketing - owning brand positioning, messaging and creative direction; driving demand generation across paid, social, content, partnerships and events; owning the funnel and analytics, using data and rapid testing to improve conversion
• Commercial and operational ownership - owning the US marketing budget with rapid reallocation of spend based on performance, and managing agency, vendor and martech relationships

The person

This brief is less about ticking a marketing skills checklist and more about finding the right person. Strong technical marketing competence is necessary, but it isn't enough on its own - we need someone who can materially raise the ambition, pace and performance of the business, not simply manage the function effectively.

Specifically, we're looking for:

• Ownership, not oversight - you treat the business like it's yours. You build, you don't maintain, and you work around constraints instead of listing them.
• Speed over certainty - you decide with 80% of the information and adjust as you go. No over-planning, no waiting for perfect conditions.
• A track record that proves it - you've scaled a number fast before, and you can tell that story: starting point, actions, pace, outcome.
• ship capability to come in, take ownership and scale something at pace, plus the technical marketing chops to back it up, this is worth a conversation.

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