Senior Manager, PR & Communications

The Role

As we enter our next phase of accelerated growth, Farther is seeking a Senior Manager, PR & Communications to help build, protect, and scale Farther's public narrative across trade and consumer markets. This role is a key contributor to Farther's communications function, supporting earned media, executive visibility, thought leadership, media relations, and internal communications — helping translate Farther's story into a consistent and credible presence across advisor, client, and broader fintech audiences.

Earned Media & Brand Narrative

• Support Farther's external communications narrative under the direction of marketing leadership.
• Translate platform and product innovation into compelling advisor value stories.
• Identify and flag perceptual and reputational risks for leadership consideration.

PR Strategy & Earned Growth

• Execute a proactive PR strategy aligned to advisor and client growth objectives.
• Pursue national, fintech, and wealth management media coverage in partnership with PR leadership.
• Amplify company milestones through coordinated earned media efforts.

Executive Visibility & Thought Leadership

• Support executive positioning as category-defining voices in wealth management.
• Assist with media prep, bylines, interview coordination, and speaking opportunities.

Internal Communications & Brand Alignment

• Execute internal communications strategy that unifies HQ and Farther's distributed advisor network.
• Support executive messaging, narrative development, and how decisions land across employees, advisors, and stakeholders.
• Assist with growth and change communications around M&A, advisor onboardings, restructurings, and platform rollouts.
• Manage internal comms channels including the editorial calendar across Slack, email, town halls, and all-hands.
• Partner with the People Team to build engagement and culture, celebrating wins like AUM milestones and award recognition.
• Track engagement, sentiment, and adoption KPIs to sharpen communications strategy.
• Support crisis communications alongside Legal, Compliance, and senior comms leadership.
• Draft and edit executive communications including all-hands content, advisor announcements, and company-wide memos.
• Support employer brand initiatives across the firm.

• 7–10 years of PR/communications experience in fintech or financial services.
• Demonstrated media relations and executive communications support experience.
• Working knowledge of wealth management and advisor ecosystems.
• Strong storytelling, writing, and project management skills.

• Track record of driving growth in advisor-relevant earned media and share of voice.
• Experience managing PR-driven advisor recruitment campaigns.
• Familiarity with brand sentiment measurement and narrative consistency tracking.

• Competitive comp package that rewards impact
• Work alongside some of the brightest minds in fintech
• Ground‑floor opportunity at a fast‑scaling startup
• Chart your own growth path as we expand
• Full health benefits + 401(k) matching & Roth IRA options
• Unlimited PTO