Brand & Content Lead (Spanish Fluency) — Fintech (Growth-stage

Brand and Content Lead (Spanish fluency)

Snapshot: $160K–$200K base + equity
· New York City
· Hybrid (4 days)
· Visa sponsorship available (case-by-case)
· 5–10 yrs brand/content marketing

Our client is a mission-driven, well-funded fintech (~40 people, founded 2021, $50M+ raised) serving Hispanic immigrants in the US — helping them turn hard work into upward mobility through financial services, processing $1.5B+ in annual transaction volume with 20%+ month-over-month growth. This is the company's #1 priority hire: own and elevate the brand as a first-time, hands-on leader.

Own the complete brand strategy end-to-end, from narrative to campaign execution across social, paid, email, web, and out-of-home. Partner with the Head of Growth and founders to make brand awareness a primary growth driver. Manage a mixed team of staff, fractional talent, agencies, and vendors while staying creatively hands-on. Oversee Spanish-language content quality and cultural authenticity. Build brand-health measurement linking creative to business metrics.

First 90 days: define the brand narrative and ship high-quality bilingual creative. First year: make brand awareness a measurable growth driver.

• 5–10 years in brand/content marketing
• Spanish fluency and cultural authenticity for a Latin American immigrant audience
• Hands‑on creative leadership across channels

• Fintech or mission-driven consumer brand experience
• Experience as a first brand hire building from scratch

$160K–$200K base (USD), competitive equity. Visa transfers supported; new sponsorship assessed case-by-case.

Hybrid in New York City, 4 days in office; relocation supported.

Our team will walk you through the full interview process when we connect.

This is a confidential search managed by our recruiting team on behalf of our client. We've kept the company name off the posting — apply and we'll share full details and introduce you directly. We're an equal-opportunity partner and welcome applicants of all backgrounds; compensation reflects the role's posted range.