Brand Specialist

Since 2014, Bloom has been a leader in the cannabis vape industry, offering consistent formulas that deliver exceptional taste and flavor for an experience akin to smoking flower. Our proprietary Surf hardware is designed to preserve the natural terpene profiles in our oil, featuring ceramic core heating elements and a triple-airflow system for enhanced flavor and bigger hits. Bloom's products, available in .5g and 1g formats, are currently distributed across CA, IL, FL, MD, NJ, NM, NY, VA, with plans for expansion into the UK.

We are a top-performing brand in every state we serve, with growing market share.

Role Description

This is a full-time hybrid Brand Specialist role. The Brand Specialist will play a key role in executing brand strategy, enhancing brand presence, and supporting sales initiatives. Daily tasks will include developing and implementing branding activities, ensuring brand consistency, collaborating with internal teams, and fostering relationships with stakeholders to achieve business objectives.

Qualifications

• Strong skills in Brand Strategy, Branding, and Brand Management
• Effective Communication skills for internal and external stakeholders
• Experience in Sales and marketing alignment strategies
• Ability to effectively collaborate across cross-functional teams
• Strong organizational and time management skills
• Knowledge of the cannabis industry
• Bachelor’s degree in Marketing, Communications, Business, or a related field
• Proficiency with branding tools and technology platforms