Associate Brand Manager Krug & Ruinart Job New York New York USA,Marketing / Advertising / PR

Location: New York

Are you ready for a world of possibilities?

You embark on a career journey with the leaders of luxury wines, champagnes, and spirits, within the prestigious LVMH Group. From nature to communities, you’ll craft unforgettable experiences that drive the collective success of our 26 Maisons – each one with a unique heritage and set within the most remarkable terroirs the world has to offer.
You enter a world of possibility where career development opportunities across our Maisons, our 5 global regions, and the entire LVMH Group, are unmatched. You join a passionate community of talents that spans four generations and combines a wealth of roles and skillsets from the roots of the vine to the glass and everything in between. You discover our essential
relationship with our terroirs, and how we nurture and preserve the soils which are the source of our singular products. Our global Living Soils Living Together program has four key commitments for 2030: regenerating soils, mitigating our climate impact, engaging society, and empowering our people. You will share in our passion for hosting, for art-de-vivre as well as our pride in creating products that celebrate life’s most memorable milestones, while always experienced through measured, responsible tasting.

Moët Hennessy is proud to promote a diverse, equitable and inclusive working environment for all. As an employer, Moët Hennessy offers unique journeys throughout its global ecosystem, opportunities to develop new skills and grow professionally. If you want to inspire and be inspired, to craft experiences and experience the best in craftsmanship, this is where you’ll flourish.

The Associate Brand Manager, Krug & Ruinart, drives the execution of luxury-grade marketing programs and high-end experiential platforms across the U.S. Built for a marketer with a deep mastery of luxury brand building and fine wine culture, this role connects long-term Maison strategy with commercial execution. Working cross-functionally and with global stakeholders, the ABM translates brand vision into high-impact initiatives—from strategic commercial campaigns to bespoke dining and hosting experiences that elevate brand desirability, safeguard equity and cultivate lasting consumer advocacy.

Office/

Location:

Hybrid 3x a week based out of NYC Office

Compensation: $92,000-$115,000/ annually + bonus

Job responsibilities

Collaborate with the Krug & Ruinart team, the broader Champagnes & Sparkling portfolio, and key brand stakeholders to align programming and activations with overarching corporate objectives in support of the MHUSA 2030 Strategy.
Design and develop immersive brand experiences tailored for high-net-worth individuals, top-tier trade partners ensuring every touchpoint reflects the craft and prestige of the Maisons.
Assist with the annual brand planning process in close collaboration with the Brand Manager, Strategy & Business Planning, Field & Trade Marketing, Commercial teams and Consumer Insights.
Drive annual U.S. marketing priorities and support "big idea" development across key brand initiatives, cultural platforms (e.g., contemporary art, gastronomy), and exclusive brand moments.
Ensure execution of marketing programs delivers volume, share, and profit targets without ever compromising luxury brand positioning or equity.

Brand Management & Program Execution

Lead the end-to-end planning and execution of bespoke brand hosting experiences—including VIP dinners, sommelier and chef partnerships, Maison visits, and high-end trade/consumer tastings—setting the gold standard for luxury hospitality in the fine wine space.
Support the deployment and tracking of the A&P budget ensuring budget allocation is continuously optimized against strategic priorities.
Partner with Trade Marketing to design, develop, and deploy elevated luxury POSM bespoke ritual tools, and high-end merchandising assets that elevate visibility in top-tier accounts and key moments of choice.
Work alongside Field & Trade Marketing and Commercial teams to drive seamless program implementation, leveraging local luxury market opportunities while maintaining strict brand guidelines.
Partner with Finance, Strategy,…