Consultant, Analytics & Insights, Analytics & Insights

Description

Amazon Advertising exists at the intersection of marketing and ecommerce and offers advertisers a rich array of innovative advertising solutions across Amazon owned properties, as well as third party properties Amazon operates. We believe that advertising, when done well, can greatly enhance the value of the customer experience and generate a positive return on investment for our advertising partners.

Amazon Advertising exists at the intersection of marketing and ecommerce and offers advertisers a rich array of innovative advertising solutions across Amazon owned properties, as well as third party properties Amazon operates. We believe that advertising, when done well, can greatly enhance the value of the customer experience and generate a positive return on investment for our advertising partners.

We are currently looking for a highly skilled and motivated consultant, Analytics & Insights to join the team. This role is a key member of the customer success team at Amazon Advertising, working with sales, product, retail and other Amazon business partners to analyze and improve advertisers’ performance on Amazon, in support of their marketing initiatives. Consultants, Analytics & Insights work with Amazon's unique data and translate it into high-quality and actionable insights and recommendations to improve the effectiveness of advertiser campaigns and unlock business opportunities.

Day to day, the activities include analyzing metrics of success for a business or category, developing data-driven insights and recommendations and communicating recommendations in a clear and compelling fashion.

• Deliver insights for some of the world’s largest advertisers to drive their businesses forward.
• Be an analytical consultant for advertisers, by providing relevant insights that will be incorporated into upfront strategy discussions and negotiations.
• Advance relationships with senior marketing decision makers (e.g. senior director, c-level) and establish oneself as go-to expert in at least one advanced analytical area of advertising.
• Develop great expertise in Amazon’s proprietary metrics, working to constantly evolve how we analyze and communicate data-driven insights to our advertisers.
• Drive decisions that increase the ease of use and availability of data to both internal teams and external partners. Conduct analyses which leverage previously untapped datasets.
• Write documents with recommendations that influence how partners teams with Amazon Advertising operate, such as Account Management, Sales, or Product.

The Analytics & Insights (A&I) organization develops actionable insights using Amazon’s unique data to influence how advertisers promote their businesses. Our insights enhance their marketing decision-making, leading to them to be measurably more successful with Amazon.

• Bachelor's degree in business administration, finance, economics, computer science, data science, engineering, or other related field
• Bachelor's degree, or experience translating technical aspects of analysis and metrics into actionable insights for the advertiser and both technical and non-technical stakeholders
• Experience in advanced SQL & ability to write complex queries from scratch from multiple tables
• 5+ years of digital advertising and client facing roles with a focus on data analysis experience
• 5+ years of marketing, brand advertising, media sales or online advertising work and close work with senior advertisers and agency stakeholders experience
• Experience conducting sophisticated and creative analysis of complex data and translate the results into actionable deliverables, messages, and presentations
• Experience with statistical analytics and programming…