Social Media Manager

Salary Range: $90,000 to $115,000 DOE

Who We Are:

Obagi Cosmeceuticals is an industry leading dermo-cosmetic brand that provides transformational skin care products, with a 35+ year legacy backed by science and innovation to protect and enhance skin tone and texture. Obagi is widely recognized by US dermatologists and plastic surgeons for its clinical excellence and science-backed approach, remaining a leader in the beauty space and operates as an innovative, global, omni-channel luxury consumer products business with sales distribution to physicians, wholesale partners, retail outlets, Amazon, and direct-to-consumer (DTC) channels.

On a mission to create a global, best-in-class multi-brand, multi-category portfolio, Obagi will continue to redefine the future of skincare. We are Obagi. Fearless. Together.

Obagiisseekinga strategic, creative, and highly organized Social Media Manager to lead day-to-day social media execution and community engagement across our social channels. This role will play a key part in shaping how Obagishows up culturally whilemaintainingclinical credibility and professional authority.

• Support execution of Obagi’s social media strategy across Instagram, Tik Tok, Facebook, Linked In, You Tube, and emerging platforms
• Own and manage the social content calendar, ensuring alignment with campaign priorities, product launches, brand initiatives, and key business moments
• Collaborate cross-functionally with Brand Marketing, Creative, Influencer, Professional Marketing, and E-commerce teams to ensure cohesive storytelling and execution
• Stay ahead of platform trends, social best practices, and emerging content formats to evolve Obagi’s social presence

• Develop strategic creative briefs for social-first content across educational, brand, campaign, and trend-driven storytelling
• Partner closely with internal creative teams, external creators, and influencers to bring content concepts to life
• Ensure content aligns with Obagi’s premium, science-backed brand positioning while remaining engaging and culturally relevant
• Assist in content ideation and development for launches, partnerships, events, physician storytelling, before-and-after transformations, and UGC initiatives

• Lead day-to-day community management across all social platforms, including comments, DMs, tagged content, and audience engagement
• Foster a strong sense of community with both consumers and skincare professionals through thoughtful and timely engagement
• Monitor sentiment and identify potential social risks or escalations, partnering with leadership and customer care teams as needed
• Surface recurring audience questions, trends, and insights to internal stakeholders

• Track and report on social performance, delivering actionable insights and recommendations on a weekly/monthly basis
• Utilize social listening tools to monitor brand sentiment, competitor activity, trending conversations, and emerging opportunities
• Analyze performance data to optimize content strategy, engagement, and audience growth
• Help evolve reporting dashboards and identify new ways to leverage social data to inform broader marketing initiatives

• Manage UGC content development through platforms such as Cohley, including creator briefing, content selection, and optimization
• Identify opportunities to amplify authentic patient, provider, and creator storytelling across social channels
• Partner with influencer team to ensure alignment across earned, owned, and paid social efforts

• A bachelor’s degree from an accredited university in Marketing, Advertising, Communication, or related field.
• 5-7+ years of relevant social marketing experience, with an elevated aesthetic eye and proven ability to create engaging, high-performing social content while maintaining brand standards
  • Prior experience within beauty, skincare, aesthetics, wellness, or med device highly preferred
  • Previous agency management and experience supporting product launches, influencer campaigns, and experiential activations…