Director Marketing & Partnerships

The Paley Center for Media is the world’s leading 501 (c)(3) nonprofit cultural institution whose mission is to preserve our media history and to explore media’s powerful shaping influence on our culture.

The Paley Center for Media owns the iconic, New York Paley Museum where media, sports, gaming, tech, and entertainment come together, and during the year, produces unmatched programs for the public and industry. On the public side, programs celebrate the very best of television, digital content, and interactive entertainment. On the industry side, the Paley Center convenes the most influential business leaders to explore and debate the most critical issues and opportunities within the industry while also fostering a sense of community amongst peers.

Through its respected Paley Impact series, programs educate and explore how media impacts culture and shapes public discourse on important societal issues.

At the heart of The Paley Center sits the Paley Archive, which represents the largest public collection of its kind and is often cited as a national treasure, with over 160,000 programs spanning more than 100 years. This collection also serves as an incredible resource for K-12 educators and students nationwide that are served through its respected education classes.

Previously known as The Museum of Television & Radio, the Paley Center was founded in 1975 by William S. Paley, a pioneering innovator in the industry. For more information,please visitpaleycenter.org.

The Director, Marketing & Partnerships (Director) is a strategic, high-energy leader responsible for expanding the Paley Center's reach and reputation by cultivating partnerships, building and nurturing audiences, and leading creative marketing and promotional campaigns. The Director plays a key role in advancing the Paley Center's mission by developing mutually beneficial relationships with external organizations, driving visitor growth, and overseeing the production of dynamic content and collateral that elevates the brand.

The Director serves as a key strategic partner and right hand in identifying new opportunities, executing special projects, and aligning marketing and partnership efforts with organizational goals. The Director manages the Audience Development Manager and works cross-functionally to deliver measurable results.

The Director is responsible for growing the Paley brand through:

• Visitor traffic to the iconic, flagship Paley Museum in NYC
• Tickets sales/registration for all Paley events in NY and LA
• Memberships across all levels including public and industry
• Increased viewership and engagement with Paley’s digital content
• Driving cross functional team to deliver on integrated campaign initiatives to meeting business objectives

• Proactively identify and cultivate partnerships with NYC-based businesses, tourism and hospitality entities, cultural institutions, and other organizations with aligned audiences
• Build and maintain long-term, high-value relationships with external partners to enhance visibility, engagement, and co-branded opportunities
• Negotiate and manage partnership terms, deliverables, benefits, and timelines with support from legal and finance
• Serve as lead account manager for media and promotional partners to ensure fulfillment of all obligations, from ad specs to post-run reports
• Represent the Paley Center externally as a brand ambassador at events and in stakeholder meetings

• Supervise and support the Audience Development Manager to achieve audience growth and visitation goals across all key programs and events
• Design and implement audience development strategies to drive attendance, ticket sales, and memberships
• Identify and explore new audience segments through data analysis, community outreach, and collaborative promotions
• Lead strategic outreach for major exhibitions, tentpole events, and invitation-only programs

• Oversee the development and execution of compelling creative marketing campaigns in collaboration with internal teams and external agencies
• Develop media campaigns and…