Founding Marketer

Meet Spur

Spur is building AI agents that are changing how companies test and validate their digital experiences.

We’re already trusted by brands including Abercrombie & Fitch, Alo Yoga, Bombas, Hello Fresh, True Religion, Vuori, Docu Sign, Nextdoor, and Living Spaces, and we’re backed by First Round Capital, Y Combinator, and Pear VC.

Today, teams still spend days manually testing websites and applications before every release: clicking through checkout flows, checking merchandising updates, validating new features, and making sure nothing breaks for customers. Spur replaces that manual work with autonomous browser agents that behave like real users. Teams describe what they want to validate in plain English, and Spur’s agents plan, execute, and report on those tests automatically.

The result is dramatically faster testing, broader coverage, and more confidence every time a company ships. Spur customers have used the platform to automate hundreds of tests, eliminate hours of manual regression work, and accelerate how quickly they can release and experiment.

Now we’re looking for our Founding Marketer to help turn that early momentum into a category-defining company.

Spur has reached an exciting inflection point.

We’ve built a product customers love, landed marquee brands, developed a repeatable sales motion, and grown largely through inbound demand and referrals. We’ve done all of that without a dedicated marketing function.

Now it’s time to build one.

As Spur’s Founding Marketer, you’ll work directly with our founders and partner closely with our growing sales team to build our marketing engine from the ground up. You’ll own how Spur shows up in the market, from our content and website to SEO/GEO, campaigns, customer storytelling, and the category we’re creating.

Our ambition is bigger than becoming another QA tool. We believe every consumer company needs a validation system that continuously makes sure its digital experience works as intended, whether that means validating checkout flows, merchandising launches, new content, localization, AI features, or the overall customer experience.

Your job is to make that idea impossible to ignore.

This is a highly hands‑on role. You won’t inherit a large team, agency roster, or established playbook. You’ll decide what we should say, where we should say it, build the systems to execute it, measure what works, and double down.

• Develop a distinctive content strategy that makes Spur a must‑follow company for leaders across e-commerce, product, engineering, and QA.

• Turn customer insights, product expertise, market trends, and original ideas into compelling content across Linked In, the Spur website, customer stories, thought leadership, and other channels.

• Build a consistent publishing engine from ideation through writing, editing, distribution, and measurement.

• Partner closely with Sneha and the team to turn their expertise and customer conversations into content that earns attention.

• Develop customer stories that turn Spur’s existing roster of marquee brands into powerful proof points.

• Help establish validation systems as a new category and position Spur as the company defining it.

• Develop messaging and narratives that expand the market’s understanding of Spur beyond traditional QA and testing.

• Own how Spur communicates its differentiation as AI changes both how software is built and how buyers discover products.

• Stay close to customers, prospects, competitors, and the broader market to continuously sharpen our positioning.

• Own Spur’s website as a growth channel, including messaging, landing pages, customer stories, conversion, and ongoing experimentation.

• Build and execute our SEO and GEO strategy so Spur shows up wherever buyers are researching their problems and evaluating solutions.

• Develop content around the questions our customers are already asking and create a durable organic acquisition engine.

• Make Spur’s digital presence reflect the quality and ambition of the product we’re building.

• Work alongside our sales team as a true…