Senior Growth Marketing Manager

We're working with a fast-growing, well-funded global education company to find a Senior Growth Marketing Manager for one of its US education brands.

This is a genuinely rare opportunity for a hands‑on marketer ready to build something from the ground up - a category with significant untapped growth potential, real ownership of the number, and direct visibility with leadership from day one.

You'll own U.S. enrolment growth end‑to‑end, working close to the detail and directly in the numbers, with success measured on material, measurable growth in enrolments and market position. You'll be a key marketing voice for the US region, working closely with leadership and expected to bring commercial thinking to the table - but this is very much a builder role
, not a figurehead one.

Day to day, this covers:

• Growth ownership - owning the enrolment number hands‑on, with a test‑and‑learn approach and comfort operating with ambiguity and limited infrastructure
• Strategy and team building - defining the US marketing strategy and building the team as you go (this isn't inheriting a fully‑formed function), translating strategy into clear plans, KPIs and measurable ROI
• Brand and growth marketing - shaping brand positioning, messaging and creative direction; getting stuck into demand generation across paid, social, content, partnerships and events; owning the funnel and analytics, testing and iterating to improve conversion
• Budget and vendor management - owning the US marketing budget day‑to‑day, reallocating spend based on performance, and managing agency, vendor and martech relationships directly

This brief is less about ticking a marketing skills checklist and more about finding the right person - someone who wants to build and do, not step back and oversee.

Specifically, my client is looking for:

• A doer, not a delegator - you're still very hands‑on with strategy, execution and the numbers day‑to‑day. You build, you don't just direct.
• Speed over certainty - you decide with 80% of the information and adjust as you go. No over‑planning, no waiting for perfect conditions.
• A track record that proves it - you've personally driven fast growth before, ideally in a leaner or scale‑up environment, and can tell that story: starting point, actions, pace, outcome.
• Someone who wants to build a team, not manage one that already exists - this is a from‑scratch build, so you'll need to be comfortable rolling your sleeves up alongside strategic thinking.

We Are Aspire Ltd are a Disability Confident Committed employer