Influencer Strategist​/Creator Partnerships in Long

Freelance Influencer Strategist/Creator Partnerships

Ready Set Rocket (A Sia Company), partners with ambitious brands to solve complex business challenges through integrated marketing, digital experience, customer strategy, creative, media, data and technology. We are building on significant momentum and investing in the next stage of our growth. Our clients look to us for strategic partnership that connects business objectives with measurable outcomes across the full customer journey.

Ready Set Rocket (a Sia Company) is looking for a Freelance Influencer Strategist to shape and execute creator partnerships that fuel integrated, performance-driven campaigns. This role requires close partnership with our Social, Growth, Creative and Paid Media teams to ensure creator content ladders into broader brand awareness, engagement and performance goals. You'll bring a strong POV on the talent landscape, the ability to recognize and match creators to the right campaigns at the right moment, and the agility to work across diverse clients and categories.

• Influencer and Creator Partnership Strategy: Identify and recruit creators whose personas, content and audiences align with brand strategy, target marketing segments, and campaign goals, ensuring authenticity and resonance.
• Growth Connector: Translate campaign objectives and paid media strategies into creator recommendations for paid ad content that drive attention and engagement, leading to measurable business impact.
• Campaign Orchestrator: Develop and roll out influencer briefs for product launches, seasonal pushes, tentpole activations or partnership amplification, in collaboration with Growth, Creative, and Client teams.
• Rights & Usage Architect: Structure usage terms up front - including paid amplification windows, whitelisting/partnership ad permissions, cross-platform repurposing, exclusivity, and renewal triggers. Ensure that creator assets align with and are cleared for the media plan before they're produced, not retrofitted after.
• Budget & Contracts Manager: Lead contract negotiations, oversee creator licensing and budget allocations, and manage invoicing workflows in partnership with production and finance teams, ensuring campaigns remain on time and on budget.
• Trend Spotter: Surface creator and content trends as well as emerging platforms to keep campaigns ahead of the curve.
• Cross-Functional Partner: Ensure activations are not standalone efforts, but integrated into paid, social, and creative channels for maximum impact.

• Creator selections consistently align with audience targets, and brand tone, helping to achieve campaign KPIs - unlocking key segments and driving both cultural relevance and measurable performance.
• Campaigns launch on time with clear briefs, efficient workflows, and creative alignment across client and agency teams.
• Paid and organic creator activations align with and seamlessly connect into broader acquisition and media plans.
• Client feedback and approval rounds are streamlined and well-documented, with all assets trafficked, posted, and tracked accurately against timelines and deliverables.
• Growth and Creative teams view you as a trusted strategist who can bridge what creator content does best with overall account growth objectives.
• Reporting on creator campaigns provides actionable insights that inform future creative, media, and UGC decisions.

• 4-6+ years in creator marketing strategy, ideally within an advertising or creator-focused agency or integrated marketing brand environment.
• Strong understanding of creator discovery tools including but not limited to Creator IQ, performance metrics, and contract negotiations.
• Demonstrated ability to build relationships with creators, agents, and managers across platforms including Instagram, Tik Tok, You Tube, Snapchat, and Linked In.
• Excellent written and verbal communication skills; strong ability to translate marketing goals into creator briefs.
• Fluency in creator usage rights and licensing structures: organic vs. paid usage, whitelisting/Spark Ads/Partnership Ads permissions, term lengths, exclusivity windows, and renewal negotiation.
• Experience…