Global Growth Marketing Manager
Job in
New York, New York County, New York, 10261, USA
Listed on 2026-08-26
Listing for:
Socket.dev
Full Time
position Listed on 2026-08-26
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Marketing Management, Marketing Strategy, Marketing Communications
Job Description & How to Apply Below
Global Growth Marketing Manager
We are seeking a strategic, data-driven, and hands-on marketing leader to drive global growth, brand awareness, pipeline generation, and revenue acceleration.
The ideal candidate brings a strong track record of building and executing integrated marketing strategies within high-growth software or SaaS organizations, combining expertise in digital marketing, demand generation, growth marketing, content, social media, and revenue-focused initiatives.
This role will be responsible for developing and scaling marketing programs that directly contribute to business growth while strengthening the company's global market presence.
Key Responsibilities Growth & Revenue Marketing- Develop and execute a comprehensive global marketing strategy aligned with company growth and revenue objectives.
- Own marketing contribution to pipeline generation, customer acquisition, conversion, retention, and expansion.
- Partner closely with Sales, Customer Success, Product, and Executive Leadership to drive revenue growth.
- Establish and optimize marketing funnels, lead generation programs, and account-based marketing initiatives.
- Track, analyze, and improve key performance metrics including MQLs, SQLs, pipeline, CAC, conversion rates, and ROI.
- Lead global digital marketing initiatives across paid media, SEO, SEM, email marketing, marketing automation, and website optimization.
- Drive customer acquisition through multi-channel campaigns and performance marketing programs.
- Utilize analytics and marketing technology platforms to improve campaign effectiveness and customer engagement.
- Continuously test and optimize campaigns based on data-driven insights.
- Develop a modern social media strategy that enhances brand awareness, thought leadership, and customer engagement.
- Manage and grow the company's presence across Linked In, X, Facebook, You Tube, and emerging digital channels.
- Collaborate with internal stakeholders and subject matter experts to create compelling content and storytelling.
- Ensure brand consistency across all global marketing channels and customer touchpoints.
- Partner with Product teams to define positioning, messaging, and go-to-market strategies.
- Lead content marketing initiatives that support awareness, demand generation, and customer education.
- Develop compelling product narratives for different customer segments and international markets.
- Build, mentor, and lead a high-performing global marketing team.
- Manage agency relationships, marketing budgets, and strategic partnerships.
- Foster a culture of innovation, accountability, collaboration, and continuous improvement.
- Present marketing performance, strategic recommendations, and business impact to executive leadership.
- 8+ years of progressive marketing experience
- Proven success driving growth and revenue marketing initiatives within a global software, SaaS, or technology organization.
- Strong expertise in digital marketing, demand generation, performance marketing, and social media strategy.
- Demonstrated ability to build marketing programs that generate measurable business results and revenue impact.
- Experience managing international marketing initiatives across multiple regions and markets.
- Strong knowledge of marketing automation, CRM platforms, analytics tools, and modern Mar Tech ecosystems.
- Experience in high-growth B2B SaaS environments.
- Deep understanding of customer acquisition, lifecycle marketing, and product-led growth strategies.
- Strong analytical mindset with the ability to translate data into actionable business insights.
- Exceptional communication, storytelling, and stakeholder management skills.
- Bachelor's degree in Marketing, Business, Communications, or related field; MBA is a plus.
- Marketing-sourced pipeline and revenue.
- Customer acquisition and conversion rates.
- Digital campaign ROI and efficiency.
- Brand awareness and audience growth.
- Lead generation and demand creation performance.
- Customer engagement, retention, and expansion metrics.
- Ideal Profile:A growth-oriented marketing leader who understands how to build global software brands, scale revenue-generating marketing engines, and leverage digital and social channels to drive measurable business outcomes.
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