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GTM Strategy Lead: Market Launches & Growth

Job in New York, New York County, New York, 10261, USA
Listing for: Fanatics Inc
Full Time position
Listed on 2026-09-01
Job specializations:
  • Marketing / Advertising / PR
    Marketing Strategy, Market Research, Product Marketing, Sales & Marketing
Salary/Wage Range or Industry Benchmark: 133800 - 167500 USD Yearly USD 133800.00 167500.00 YEAR
Job Description & How to Apply Below
Location: New York

Fanatics Collect is seeking a Go-To-Market Strategy Manager to drive launch planning, campaigns, and seasonal moments across its ecommerce platforms. You will collaborate with Product, Marketing, Commercial, and Operations to ensure launches are on time, on brand, and impactful.

The role blends strategic thinking with hands-on execution, focusing on translating fan insights into compelling value propositions and measurable outcomes for the collector audience.

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