Head of Marketing EquiLend

We are a leading global financial technology company transforming how the securities finance industry trades, settles, and analyzes data. Our award-winning Trading, Post-Trade, Data & Analytics, Reg Tech, and SaaS solutions power efficiency, transparency, and innovation for over 200 of the world’s top financial institutions. Every month, our platform supports over $2.4 trillion in executed transactions,a testament to our technology’s impact and reliability.

With offices across North America, UK&I, and APAC, we bring together diverse teams of technologists, data experts, and business professionals who thrive on solving complex challenges  are Great Place to Work Certified in the US, UK, Ireland, and India and have been recognized for Diversity & Inclusion excellence as well as for being theBest Post-Trade Service Provider and Best Market Data Provider Globally(Securities Finance Times Industry Excellence Awards, 2023).

Founded in 2001 by ten of the world’s leading financial institutions, we continue to shape the future of securities finance under the majority ownership of Welsh, Carson, Anderson & Stowe (WCAS) alongside founding shareholders and customers including Bank of America, Bank of New York, Black Rock, Goldman Sachs, Morgan Stanley, National Bank of Canada, State Street, UBS and Wells Fargo.

Join us and be part of a company where global impact, innovation, and collaboration define how we work and what we build.

Thispositionwill be responsible forleadingourmarketing function with a core focus on demand generation, productmarketingand go to market execution. The role ensures that

EquiLend’ssolutions across Trading, Post Trade, Data and Analytics, Reg Tech and Spire are positioned effectively for aspecialisedand concentrated client base within the global securities finance ecosystem.

The position provides strategic and hands on leadership across demand generation, product marketing, content, events,communications and design. The Head of Marketing manages a global team and ensures tight alignment with Sales and Product, defines scalable go to market approaches for a niche B2

Benvironmentand delivers measurable commercial impact through pipeline generation and product adoption.

Success in the role requires both leadership of a multidisciplinary team and direct personal execution.

• Lead the development of the marketing strategy withparticularfocus on demand generation, product marketing and go to market planning for aspecialisedfinancial technology client base
• Oversee product positioning,messaging and value propositions across
  
  EquiLend’sport folio, ensuring clarity, accuracy and consistency with Product and Sales
• Deliver targeted marketing campaigns across products and geographies that drive qualified commercial opportunities and support revenue growth across new and existing clients
• Define andmaintainmeasurable frameworks for pipeline creation, campaign performance and marketing sourced or influenced demand
• Establish and govern go to market plans for new products,enhancements and strategic initiatives, ensuring structured alignment with Sales,Product and senior leadership
• Lead a multidisciplinary marketing team across functions including demand generation, product marketing, events, content and design, ensuring coordinated execution and quality of output
• Partner closely with Product teams to ensure deep understanding of the technology, workflows and industry use cases across Trading, Post Trade, Reg Tech, Data and Analytics and Spire
• Strengthen collaboration with Sales and Account Management to support client targeting,account based approaches and market penetration strategies
• Revamp the brand aesthetic and ensure modern brandand style designs that are consistent with our brand…