Bilingual Social & Community Manager; English​/Spanish

Overview Placement Type:

Temporary

$35-38 Hourly

Jun 15, 2026

Bilingual [English/Spanish] Social Media & Community Manager

Location:

New York City
Department:
Creative

Reports To:

Consumer Engagement Lead, Social

We're looking for a Bilingual [English/Spanish] Community Engagement Manager within a Creative Studio to lead how our brands actively participate in conversation, culture, and community. This role owns day‑to‑day engagement and advocacy, ensuring our social presence feels human, responsive, and deeply connected to the audiences we serve.

You'll be a central force in shaping culture, strengthening relationships, and ensuring the Creative Studio delivers high‑quality, on‑time, and on‑budget work for leading beverage brands.

• Develop and Execute Cross-Platform Community Engagement Strategy
  • Define platform‑specific engagement approaches based on audience behavior and brand goals
  • Assist Community Managers with content calendars and posting across platforms
  • Lead Spanish‑language proactive and reactive engagement across comments, DMs, mentions, and conversations
  • Identify where and how the brand should participate in cultural and conversational moments beyond owned posts
  • Partner with Strategy, Creative, Brand, Influencer, PR, Legal, and Customer Care teams to align initiatives and activations
• Community Activation & Advocacy
  • Lead Spanish‑language fan recognition, surprise‑and‑delight, gifting, sampling, and product seeding initiatives tied to campaigns and cultural moments
  • Partner cross‑functionally to execute advocacy and seeding programs
  • Turn high‑value fan interactions into shareable brand moments
• Brand Voice & Governance
  • Serve as editorial lead for Spanish‑language community interactions across platforms
  • Develop and maintain response guidelines and engagement standards
  • Ensure consistent, high‑quality, brand‑safe moderation and outbound engagement
• Insights & Planning
  • Monitor sentiment, trends, and behavioral signals across platforms
  • Feed Spanish‑language community and cultural insights into campaign and rapid‑response ideation
  • Use listening and engagement tools to improve responsiveness and insight quality
  • Maintain industry expertise in community activation tools, partner ecosystems, and enabling technologies to scale advocacy, seeding, and fan programs
• Risk Management & Escalation
  • Monitor and triage sensitive interactions and reputation risks
  • Execute escalation protocols with Legal, PR, Customer Care, and Brand teams
  • Protect brand trust through timely and accurate responses
• Measurement & Optimization
  • Track KPIs across engagement quality, sentiment, participation, and response performance
  • Measure impact of gifting, seeding, and advocacy programs
  • Contribute community insights to broader performance reporting
  • Drive test‑and‑learn optimization of engagement approaches

• 3-5+ years of experience in community management, social engagement, or audience strategy
• Demonstrated success managing high‑volume brand social engagement and moderation
• Experience executing gifting, seeding, or advocacy programs
• Strong platform fluency across major and emerging social platforms
• Exceptional written communication and brand voice control
• Experience with social listening, engagement, moderation, or community management tools
• Strong judgment in escalation and reputation‑sensitive interactions
• Ability to translate community insights into strategic recommendations
• Comfortable operating in fast‑moving, culture‑driven brand environments
• Proficient in reading, writing, and professional communication in both English and Spanish

You are a culture‑first operator. You're deeply tuned into conversation, community, and tone, and you care about how brands show up moment to moment. You…