Media Director

Who We Are

VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a

VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.
VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting‑edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.
For more information, please visit  and follow along on Linked In #WeAreVML.

VML is seeking a Media Director to support a key travel/tourism client. We are looking for a leader who can embody and support our vision and strategic direction, effectively develop and present materials for new business pitches, and be an integral part of our team. This role requires someone who can manage client media-related issues, foster strong client relationships, and lead media planning efforts that drive innovative and effective ideas.

We are looking for a professional who can continually reinforce consumer behaviors in integrated idea development, empower innovative ideas with new media technologies, and supervise the implementation of integrated offerings and tools.

• Manage the flow of client media-related issues, creating solutions and resolving problems.
• Develop and maintain excellent relationships with clients.
• Establish timetables for the development of plans.
• Support the growth and development of junior team members

• Develop media plans that support the client's marketing objectives.
• Continually reinforce consumer behaviors in the integrated idea development process.
• Empower innovative ideas by bringing appropriate new media technologies and capabilities to the ideation conversation.
• Identify opportunities for content partnerships and multi-platform media partnerships.
• Create media plan recommendations and alternatives.
• Select media channels and determine scheduling.
• Analyze competitive activity in the marketplace.
• Present media plans to clients.
• Work with the analytics team to develop a measurement framework for campaigns.
• Work with the analytics team to measure media performance, make recommendations for optimization.
• Develop recap reporting to understand and document final campaign performance against goals and critical learnings.
• Ensure media plans are executed as planned and approved, on schedule and within budget.
• Regularly meet with media and industry reps to develop and maintain expertise on available technologies and capabilities.

• An individual with outstanding verbal and written communication skills.
• Adept at using media research and planning tools to determine audience size and determine audience attributes.
• Someone with demonstrated success in client relationships, team management, and media planning.
• Possesses the fortitude to stay calm under pressure.

• 8+ years of experience with media planning and performance media. Agency experience required.
• Team management experience
• Client facing experience
• A professional with demonstrated ability to manage and lead across cross functional internal teams and lead with external clients, partners and vendors
• Someone with strong experience and…