Senior Manager Growth Marketing

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Marketing & Communications

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn-t a buzzword - it-s a way of life. The world of work as we know it is changing and we-re looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce-s core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You-re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

This is a rare opportunity to sit at the intersection of field marketing, executive engagement, and the private equity world - one of Salesforce-s most strategic growth segments. As Senior Growth Marketing Manager for the Private Equity & Startups Practice, you-re support with the end-to-end marketing strategy that brings together some of the world-s most influential Private Equity firms and their portfolio companies.

You-re shape how they experience Salesforce - from intimate executive dinners to marquee global programs like our Private Equity Value Creation Days and Private Equity Dream force program - and you-re have the data and relationships to prove the impact.

• Design and deliver a global calendar of Private Equity engagements, including annual Value Creation Days for Private Equity Operating Partners and portfolio company CxOs across multiple locations
• Plan and execute targeted Private Equity and portfolio company campaigns - digital and in person - in close partnership with internal relationship managers and stakeholders
• Activate Salesforce-s global events for PE and portfolio audiences including our World Tours, Industrie initiatives and other
• Support with the full lifecycle of our annual Dream force Private Equity program - from strategy through post-event follow-up
• Manage PE event sponsor ships, including vendor relationships, budget oversight, securing Salesforce Executive and customer speakers and attendee experience
• Track and report on event KPIs, including registration, attendance, engagement, and marketing-generated and influenced pipeline

• Own and maintain the Private Equity web presence, including content strategy, ongoing updates, and alignment with campaign priorities
• Plan, produce, and host end-to-end webinars - from topic development and speaker coordination through promotion and post-event analysis
• Execute the Private Equity social media content plan, including publishing and performance tracking
• Analyze digital performance across web, social, and webinar channels and translate insights into actionable optimizations
• Partner with demand generation and content teams to amplify campaigns across channels

• Partner with relationship managers to identify portfolio companies suitable for external customer stories
• Coordinate Private Equity and portfolio company speakers and Salesforce thought leaders for key programs
• Maintain brand and messaging consistency across all event and campaign touch points

• Use internal data to identify and prioritize target PE firms, portfolio companies, and key personas for marketing engagement
• Track and report marketing-influenced pipeline, ACV contribution, and program ROI
• Own event budget tracking, forecasting, and invoice management

• As a senior member of the practice, mentor and provide guidance to junior marketers supporting the PE & Startups program
• Act as a thought partner to leadership on program strategy, prioritization, and resourcing

• 7+ years of B2B field marketing experience, ideally spanning multiple countries or regions, tech industry preferred.
• Proven track record delivering high-touch executive programs and multi-channel field campaigns at a senior level
• Strong project management skills with the ability to run multiple programs simultaneously without dropping the ball
• Highly organized with a sharp eye for detail and a clear system for managing competing priorities
• Experience working closely with sales teams and a solid grasp of pipeline metrics and sales processes
• Excellent stakeholder…