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Senior Manager, Trade Marketing – Global GTM, Channel Strategy
Job in
New York, New York County, New York, 10261, USA
Listed on 2026-09-14
Listing for:
Jobtailor
Full Time
position Listed on 2026-09-14
Job specializations:
-
Marketing / Advertising / PR
Product Marketing, Marketing Strategy, Market Research
Job Description & How to Apply Below
- Drive execution of global go-to-market plans, translating strategy into actionable launch plans and market-ready programs
- Own the global launch calendar, ensuring alignment across Product, Supply Chain, Regulatory, and regional teams
- Support execution across GTM planning and channel governance work streams
- Lead cross-functional GTM planning forums, tracking progress, risks, and key decision points
- Execute channel strategy and governance, including assortment tracking, exclusivity windows, and pricing compliance
- Develop commercial storytelling materials and sell-in decks for global and regional teams
- Support S&OP processes and ensure GTM alignment to commercial priorities
- Manage distributor market operations, including planning, reporting, and compliance tracking
- Build detailed launch plans and execution playbooks for global product launches
- Manage GTM trackers, timelines, and cross-functional deliverables
- Monitor pricing, promotions, and channel performance across markets
- Support development of GTM decks, toolkits, and sell-in materials
- Prepare distributor business reviews and performance summaries
- Conduct competitive and market intelligence analysis
- 6-8 years of experience in trade marketing, brand marketing, or commercial roles within beauty or FMCG
- Strong project management and cross-functional coordination experience
- Analytical mindset with ability to translate data into actionable insights
- Experience developing presentations and commercial storytelling materials
- Strong communication and stakeholder management skills
- Bachelor’s degree required
Demonstrates expertise in executing global go-to-market strategies, managing cross-functional teams, and developing impactful commercial storytelling materials. Proficient in project management, data analysis, and stakeholder communication within the beauty or FMCG sectors.
Highest-signal resume keywords- Go-To-Market Strategy Execution
- Project Management
- Cross-Functional Coordination
- Data Analysis
- Commercial Storytelling
Hard Skills
- Trade Marketing
- Brand Marketing
- Market Intelligence Analysis
- S&OP Processes
- Pricing Compliance
- Assortment Tracking
- Launch Planning
- Performance Reporting
- Channel Governance
- Competitive Analysis
- Strong Communication
- Stakeholder Management
- Analytical Mindset
- Bachelor’s Degree
- FMCG
- Beauty
- Global Launch Calendar
- Commercial Priorities
- Sell-In Decks
Position Requirements
10+ Years
work experience
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