Creative Director, Experiential - Brand Consulting

Job Description

Job Description
Who We Are
Creative Artists Agency (CAA) is the leading entertainment and sports agency, with global expertise in filmed and live entertainment, digital media, publishing, sponsorship sales and endorsements, licensing, media finance, consumer investing, fashion, trademark licensing, and philanthropy. Distinguished by its culture of collaboration and exceptional client service, CAA’s diverse workforce identifies, innovates, and amplifies opportunities for the people and organizations that shape culture and inspire the world.

The trailblazer of the agency business, CAA was the first to build a sports business, create an investment bank, launch a venture fund, found technology start-up companies, establish a philanthropic arm, build a business in China, and form a brand marketing services division, among other innovations.
Position Summary:CAA Brand Consulting is a strategy-led, full-service marketing agency with expertise in Cultural and Consumer Insights, Data and Analytics, Talent/Influencer and Property Partnership Advisory, Experiential, Social Impact, Creative Services, and Content and Digital Strategy. These integrated capabilities come together to offer solutions from planning through execution, and we pull in a collective perspective of expertise with each client brief to ensure we are tapping into diverse thinking and building strategies reflective of the marketplace and culture we work within.
Essential Functions:

• Direct all aspects of experiential creative, working with internal and client partners to understand marketing objectives, consumer insights and market research that informs creative strategies and determines how brands show up across sports and entertainment partnerships. Manage a team of art directors, designers, and experiential specialists with an energy and positive creative culture that inspires them to bring their A-game every day.
  
  Lead the development of concepts into detailed, integrated activations and delivery of assets, and oversee the creative install of the activation on-site. Partner with account and production teams to develop solutions that satisfy brand goals while delivering against operational schedules and budgets. Craft and lead compelling presentations that demonstrate strategic and conceptual thinking leading to client excitement and buy-in.

• 12+ years of experience in the Experiential Creative space 7+ years creative/experiential/advertising/design agency experience at Associate Creative Director or Creative Director level Management experience leading a creative team including writing/conducting performance reviews and delivering positive and constructive feedback Demonstrated conceptual thinking and applied design A design practitioner who is inspired by the visual world around them and a portfolio of work that demonstrates your creativity and ability to work across multiple marketing channels A strategic thinker who offers creative counsel to our account and production team and clients Strong interpersonal skills and ability to build relationships Organized and detail-oriented with the ability to work under pressure and against tight deadlines A strong understanding of and working experience in partnership marketing A passion for new ideas and innovative thinking Expert knowledge in graphic design, advertising, branding, customer comms, content and social media Expert working technical knowledge of Adobe CC and Microsoft software packages Ambitious, and energetic, approaching each day with a can-do attitude Ability to multi-task A flair for interior design, materiality, prop styling, furniture selection and vignette creation Strong fabrication and production knowledge A keen eye for detail that…