Community Marketing & Patient Growth Manager

Community Marketing & Patient Growth Manager

UNITY Chiropractic Wellness

New York, NY

Compensation: $70,000–$85,000 annually + performance-based quarterly bonus opportunities

Location: On-site in Midtown Manhattan, one block from Grand Central Terminal

Schedule

• Monday–Thursday: 9:00 AM–6:00 PM
• Friday: 8:00 AM–5:00 PM

Full-time, approximately 40 hours per week.

This position requires flexibility for occasional evening and weekend events, corporate wellness programs, networking opportunities, and community activations. When evening or weekend events are scheduled, weekday hours may be adjusted accordingly.

• Medical insurance
• Vision insurance
• 401(k)
• Paid Time Off (PTO)
• Performance-based bonus opportunities

About the Role

UNITY Chiropractic Wellness is looking for an outgoing, highly organized, creative, and results-driven Community Marketing & Patient Growth Manager to help grow our practice, strengthen patient retention, and expand UNITY's presence throughout New York City.

We are looking for someone who can develop ideas and independently execute them from start to finish.

The ideal candidate is confident approaching strangers, building relationships, representing the practice in the community, organizing events, managing marketing budgets, developing partnerships, overseeing social media, and creating initiatives that ultimately generate new patients and strengthen patient retention.

This person should be comfortable being given a goal and a budget and figuring out what is needed to make it happen.

Key Responsibilities

Community Outreach & New Patient Growth

Develop and execute strategies designed to generate new patient awareness, inquiries, and appointments.

Build relationships with local businesses, residential buildings, gyms, fitness studios, personal trainers, healthcare providers, wellness professionals, schools, community organizations, and corporate offices.

Regularly go out into the NYC community to introduce UNITY, meet potential partners, distribute marketing materials, and develop new relationships.

Represent UNITY at health fairs, corporate wellness days, community events, networking events, and local activations.

Proactively identify and pursue opportunities for partnerships, sponsor ships, referrals, collaborations, and community exposure.

Develop creative outreach initiatives including promotional packages, wellness packages, flyers, community goody bags, referral materials, and partnership campaigns.

Maintain consistent follow-up with community contacts and work to turn introductions into long-term partnerships and referral relationships.

Event Planning & Execution

Take complete ownership of events from initial idea through execution and follow-up.

Regularly propose ideas for patient appreciation events, networking events, educational workshops, seasonal activities, wellness events, open houses, community events, and other in-office experiences.

Develop event concepts based on a provided budget and determine what is required to execute them successfully.

Create and manage event budgets.

Research, source, and coordinate vendors, catering, beverages, décor, giveaways, signage, printed materials, photography, entertainment, promotional items, and other event needs.

Create event timelines, checklists, invitations, RSVP systems, guest communications, and run-of-show plans.

Oversee event setup, execution, breakdown, and post-event follow-up.

Be physically present to supervise events and ensure they run smoothly.

Identify ways to turn events into opportunities for patient engagement, community awareness, partnerships, leads, and new patient growth.

Coordinate the creation and production of flyers, brochures, referral materials, event signage, promotional products, gift bags, wellness packages, and other…