Tata Harper Global PR & Influencer Specialist; Marketing Job New York New York USA,Marketing / Advertising / PR

Job Summary

The Global PR & Influencer Specialist joins the Tata Harper Integrated Communications Team in New York. This role will focus on supporting the development and execution of insight-driven communications strategies with an emphasis on PR materials development, influencer marketing and events management. Candidates should have their finger on the pulse of beauty, wellness and lifestyle influential voices. Strong communication, writing and organizational skills will help you to thrive in this role.

Key Responsibilities PR support:

Lead product ordering and delivery, including inventory management across brand and partner offices
Support in development of global press materials, media and influencer listsand “always on” strategy
Daily admin responsibilities, including but not limited to inventory, supplies, and calendar coordination
Monitor industry news and social media for trends,insights and competitor activity.

Influencer management:

Identify and research potential influencers, build and manage influencer lists,assist with outreach, and track partnerships and deliverables.
Become fluent expert on influencer management platforms to build andmonitorcampaigns + reporting
Support management of influencer activation sand brand partnerships, contracts
Leadproductsend outs and call-ins across media andinfluencer;help cultivate a network of influencer ambassadors.

Campaign and event support:

Support all eventconcepting, planning, vendornegotiationsand timelines
On-site event support, as well as resulting reports and follow-up, as needed
Partner with Social strategy and content team to capture and where possible, help edit specific events and concepts for organic social media posting

Reporting:

Assist with tracking media coverage and influencer campaign results across keymarket; lead the creation and ongoing updates for monthly reports for key stakeholders
Experience with platforms such asLaunchmetricsand

Traackra plus.

Qualifications

Bachelor’s Degree or higher, ideally in Communications or Marketing
Must be highly organized, detail-oriented and deadline-driven
Strong interest in developing skills in PR & Influencer Marketing (experience in both, preferred)
Must have strong understanding of thebeautyspace and social media trends
Mustpossessstrong copywriting and communication skills
Proactive, self-motivated multi-tasker who thrives in a fast-paced environment.

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