Visual Merchandiser Lead Job New York New York USA,Marketing / Advertising / PR

Manage product placement, category organization, and digital merchandising strategies on e-commerce platforms.
Ensure products are accurately displayed with compelling descriptions, images, pricing, and promotional messaging.
Create and maintain homepage features, category landing pages, and seasonal online campaigns.
Execute website merchandising plans that align with sales goals and brand standards.
Monitor product availability and coordinate with inventory and operations teams to ensure online accuracy.
Optimize product pages to improve conversion rates and customer engagement.
Collaborate with marketing teams to support promotional campaigns, email initiatives, and product launches.
Ensure consistency of brand messaging, visual presentation, and user experience across digital channels.
Recommend improvements to navigation, product discovery, and online shopping journeys.
Analyze website performance metrics, sales trends, and customer behavior.
Monitor key performance indicators (KPIs) including conversion rates, click-through rates, average order value, and revenue performance.
Identify underperforming categories and recommend merchandising strategies to improve results.
Generate recurring reports and present findings to leadership.
Partner with marketing, operations, inventory management, and creative teams to support business objectives.
Coordinate product launches, promotional events, seasonal campaigns, and website updates.
Participate in merchandising planning meetings and support strategic initiatives.

Requirements

2+ years of merchandising, e-commerce, digital retail, or online marketing experience preferred.
Experience managing product assortments and online merchandising platforms.
Familiarity with e-commerce systems such as Shopify, Magento, Salesforce Commerce Cloud, or similar platforms.
Strong understanding of online retail and customer shopping behavior.
Analytical mindset with the ability to interpret sales and website performance data.
Excellent organizational and project management skills.
Strong attention to detail and quality control.
Proficient in Microsoft Office Suite, particularly Excel.
Experience with Google Analytics, Adobe Analytics, or similar reporting tools preferred.
Strong communication and collaboration skills.

Core Competencies

Demonstrates expertise in e-commerce merchandising strategies, product assortment management, and data analysis to enhance online shopping experiences and drive sales performance. Proficient in optimizing product pages and collaborating with cross-functional teams to align marketing and operational objectives.

Highest-signal resume keywords

E-Commerce Merchandising
Product Assortment Management
Data Analysis
Google Analytics
Project Management

ATS Optimization Keywords Hard Skills

E-Commerce
Digital Retail
Online Marketing
Product Page Optimization
Sales Performance Analysis
Website Performance Metrics
Conversion Rate Optimization
Promotional Campaign Management
Inventory Coordination
Category Organization

Soft Skills

Attention to Detail
Organizational Skills
Communication Skills
Collaboration Skills

Industry Keywords

Digital Merchandising
Brand Messaging
User Experience
Key Performance Indicators
Customer Behavior

Tools & Technologies

Shopify
Magento
Salesforce Commerce Cloud
Microsoft Office Suite
Excel
Google Analytics
Adobe Analytics