Associate, Digital Marketing

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Location: 8

E. 41st Street, New York, NY 10017
Schedule: Hybrid | In Office Monday–Thursday, Friday WFH
Employment Type: Full-Time, Exempt
Salary Range: $67,000–$75,000 annually, commensurate with experience

Beauty Space is looking for a creative, organized, and digitally minded Digital Coordinator to support the execution of our digital marketing, e-commerce, and consumer engagement strategies.

This role is ideal for someone who understands how digital content, social media, e-commerce, email marketing, and brand storytelling work together to create a compelling customer experience and ultimately drive sales.

Working closely with the Digital Marketing, E-Commerce, Creative, Buying, and Sales teams, the Digital Coordinator will help bring campaigns and product stories to life across multiple consumer touchpoints—from our website and email communications to social media and broader digital initiatives.

We are looking for someone who can balance creativity with analytics
: someone who enjoys developing engaging content but is equally interested in understanding performance, consumer behavior, conversion, and what makes a digital campaign successful.

If you are passionate about beauty, retail, digital culture, and creating experiences that connect brands with consumers, this is an opportunity to grow your career in a highly collaborative and fast-moving environment.

Support the development and execution of digital marketing initiatives designed to increase consumer engagement, strengthen brand visibility, and drive traffic and sales.

You will:

• Assist with the execution of integrated digital and in-real-life marketing campaigns
  .
• Coordinate campaign timelines, promotional calendars, assets, and deliverables across internal teams.
• Support online promotions, new product launches, seasonal campaigns, and brand initiatives.
• Help ensure that digital campaigns are delivered accurately, consistently, and on schedule.
• Maintain a strong understanding of brand positioning and ensure digital communications remain aligned with overall marketing objectives.

Help maintain an engaging, accurate, and seamless online shopping experience.

Responsibilities include:

• Update and maintain website content, including product descriptions, imagery, banners, landing pages, and promotional materials
  .
• Coordinate new product uploads and ensure product information, pricing, imagery, and supporting content are accurate.
• Assist with inventory and merchandising updates across the e-commerce platform.
• Support online promotional activity and product launches.
• Identify website content or user-experience opportunities that may improve engagement and conversion.
• Ensure website content remains consistent with brand standards and basic SEO best practices.
• Support order and e-commerce operations as needed to help create a seamless customer experience.

Help strengthen and grow Beauty Space's social presence through consistent and engaging content.

You will:

• Assist in managing social media platforms and content calendars.
• Create, coordinate, and schedule social media posts.
• Monitor audience engagement, comments, trends, and consumer conversations.
• Assist with community management and responses to customer messages when appropriate.
• Support social campaigns designed to increase followers, engagement, traffic, and conversion
  .
• Identify emerging social trends, content formats, and platform opportunities relevant to beauty and retail.

Support email marketing efforts designed to build…