Marketing Manager

Alia is a popup and engagement platform built for Shopify and e-commerce brands helping merchants grow their email and SMS lists and drive more revenue from their existing traffic. We were bootstrapped to $10M+ ARR and 4,000+ merchant customers before being acquired by Dotdigital, a global marketing automation leader. We’re now scaling as part of a bigger platform, with the speed and hustle of a startup team.

We’re hiring a Marketing Manager to help scale Alia’s visibility and growth. You'll play a hands‑on role in bringing campaigns to life across content, social media, lifecycle marketing, partner marketing, product launches, and more. This is a great opportunity for someone who wants broad exposure to B2B SaaS marketing while making a meaningful impact at a fast‑growing company.

We’re looking for someone who is proactive, curious, and detail-oriented. If you thrive in a fast‑paced environment and want to grow alongside a hardworking, ambitious team, we'd love to meet you.

• Manage Alia’s social media presence including content planning, copywriting, publishing, community engagement, and performance reporting
• Create content across blogs, social media, sales enablement, and other marketing channels
• Support product launches by coordinating messaging, campaign assets, website updates, and cross‑functional execution
• Execute marketing campaigns across content, partner, lifecycle, and product marketing initiatives
• Help plan and execute partner marketing initiatives, including webinars, co‑marketing campaigns, and strategic partnerships
• Help build and optimize lifecycle marketing campaigns that improve customer engagement and product adoption
• Track campaign performance, analyze results, and identify opportunities for optimization

• Experience in B2B SaaS, ecommerce, or digital marketing
• Strong writing and communication skills with experience creating content across multiple channels
• Experience managing social media for a brand, including content planning, copywriting, publishing, and reporting
• Strong organizational skills with the ability to manage multiple priorities
• A creative eye for design and brand consistency
• Comfortable working with marketing tools such as Hub Spot, Webflow, Canva, Figma, or similar platforms
• Analytical mindset with the ability to interpret campaign performance and identify opportunities for improvement
• Self‑starter who takes ownership, pays attention to detail, and thrives in a fast‑paced, collaborative environment
• Interest in ecommerce, Shopify, AI, or marketing technology is a plus

• $100,000 annual salary
• Medical, dental, and vision coverage
• Room to grow alongside a team that just went through a successful acquisition and is scaling fast
• This is a hybrid role based in the Chelsea, NY.