Marketing Manager, Travel

Job Title

Marketing Manager, Travel

About The Position | Major goals and objectives and location requirements

People Inc is seeking a Marketing Manager to join our Lifestyle team, contributing to the category strategy and revenue for our Travel vertical. The Sales Marketing Manager develops strategic pre-sale proposals and client-facing marketing materials that support revenue growth across the Vertical Team. This role partners closely with Sales and cross-functional stakeholders to create compelling advertiser solutions, translate insights into impactful storytelling, and support go-to-market opportunities across People Inc's portfolio of brands.

This hybrid role, based in NYC, requires a minimum of three days in the office each week and reports directly to the Sr. Manager, Marketing - Travel.

In-office Expectations:
This position is hybrid in-office, with the ability to work remotely for up to 2 days per week.

• Lead Proposal Process:
  Manage proactive and RFP responses, creating smart, strategic ideas for advertising partners in the Travel vertical
• Vertical Strategy:
  Collaborate across the People Inc portfolio to create sellable opportunities for advertisers that are grounded in our brand's most influential franchises and tentpoles
• Brand Communication:
  Lead internal conversations with People Inc brands and verticals to communicate high-value opportunities to the Travel sales team on a regular basis
• Storytelling:
  Bring ideas to life through well-written and visually-appealing proposals that represent our brands, capabilities, and ideas flawlessly
• Cross-Department Communication:
  Partner closely with Editorial, Content Strategy, Research, Account Strategy, and Design to ensure proposals effectively communicate our unique value proposition
• Sales Partnership:
  Develop strong relationships with the sales team to become experts on their business; provide support on client calls, as needed

Weight % Accountabilities, Actions and Expected Measurable Results

75% Integrated proposal development (creative brainstorming, strategic writing, designing proposal, liaising with appropriate teams to gather all information)

20% Presentation Development (category presentations, program sell-sheets, etc.)

5% Fostering relationships with outside brand teams to bring opportunities to the travel vertical

Education:

Bachelor's degree preferred or equivalent experience.

Experience:

3-5 years relevant experience at a digital and/or print publisher, with a focus in pre-sales marketing; background in Travel category is a plus

• Excellent creative writing and storytelling skills with an ability to execute visually impactful presentations (fluent in Keynote and Powerpoint)
• You're an excellent communicator, who remains poised under pressure and can tailor messages for different audiences
• You have an understanding of digital advertising landscape, products, and trends; understanding of print and/or programmatic marketplace is a plus
• You are a true self-starter - provide proactive ideas, understand organizational goals, and move initiatives forward
• You are comfortable working in a fast paced environment
• Strategic proposal writing and sales narrative development
• Functional knowledge of media, advertising, and sales ecosystems
• Application of data and trends to recommendations
• Cross-functional project management
• Client and category support strategy
• Ownership and accountability
• Relationship-building and collaboration
• Multitasking and prioritization
• Strategic thinking
• Receptiveness to feedback and continuous improvement