Specialist, PMX Lift Investment

Company description

Publicis Media Exchange (PMX) is the investment arm of Publicis Media, supercharging our agencies and clients to drive smart application of investment by leveraging scale, marketplace innovation, deeper partnerships, and intelligence. PMX is at the forefront of the converging marketplace, solving industry challenges and executing data-informed, tech-enabled media to help marketers connect with consumers in a measurable way.

Publicis Media Exchange (PMX) is the global media platform for Publicis Groupe. Publicis Media Exchange (PMX) created an Addressable Media practice, called PMX Lift. This practice combines the scale and expertise of Publicis Media with the data and technology of Publicis-owned Epsilon and strategic media partners to offer cross-channel planning, execution, and measurement. PMX Lift is an omnichannel activation practice that drives smart application of investment through leveraging scale, marketplace innovation, deeper partnerships and intelligence.

PMX is at the forefront of the converging marketplace executing data-informed, tech-enabled media to help marketers connect with consumers in a measurable way.

The PMX Lift practice combines the scale and expertise of Publicis Media with the data and technology of Publicis-owned Epsilon and strategic media partners to offer cross-channel planning, execution, and measurement.

To accommodate increased demand, the PMX Lift team is adding to our Investment department, responsible for planning and executing advanced media across multiple vendors, We are looking for talented and highly motivated Senior Vice President, Vice President, Director, Associate Director, Supervisor, Specialist, Senior Associate, Associate of Investment to join the growing team and help drive all aspects of building and executing PMX Lift campaigns across a range of categories.

The ideal candidate will have the ability to work both independently and collaboratively. On top of invaluable experience in the fast-growing, audience based deterministic landscape, these roles will have the chance to work across a variety of client brands and category verticals and the opportunity to collaborate with different teams of experts.

Must haves for this role include a working knowledge of addressable media, an entrepreneurial spirit, and a humble and hardworking attitude. We look forteam members who work with integrity, collaboration, empathy, innovation, and dependability in mind.

• Understand and explain what PMX Lift is and summarize what each of our offerings entail and the strategy behind them.

• Have a working knowledge of the entire PMX Lift planning/activation workflow and general R&Rs of each team.

• Produce accurate, error free work (i.e. have strong attention to detail).

• Support Senior Associate (s) and Supervisors(s) in all day-to-day campaign related tasks

• Identify and implement process improvements and automation opportunities to enhance efficiency and scalability.

• Be an active participant on the team with a hand-raising attitude and willingness to take initiative.

• Maintain strong relationships with internal partners, agency teams, and vendors through solution-oriented, collaborative, and quick communication methods.

• Bachelor’s degree.

• 3-5 years of experience within an agency, media company, or related field.

• Strong understanding of traditional and digital media landscapes.

• Experience with Advanced TV platforms and technologies and/or programmatic systems (DSP, SSP), ad delivery mechanics, identity, and attribution.

• Proven ability to analyze data for actionable insights and strategic recommendations.

• Excellent organizational skills with high…