Digital Marketing Director

At Recom, we push boundaries, redefine expectations, and deliver exceptional results for our brand partners. As the premier Amazon accelerator, we empower global brands to take control, accelerate sales, and maximize profitability on the world’s largest marketplace. Our expert teams—spanning design, copywriting, data analytics, marketing, brand protection, software development, and logistics—work together to drive growth.

With over $700 million in annual revenue and 400+ team members, Recom has been featured on the Inc. 500 list of America’s fastest growing companies list for three consecutive years (ranked as high as #64). Proudly backed by Topspin Consumer Partners, a leading New York-based private equity firm, Recom offers innovation and endless opportunities for growth. Ready to grow with us?

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Recom is seeking a Director, Digital Marketing - Amazon Ads to lead the strategic direction, performance accountability, and full-funnel execution of Amazon advertising across a portfolio of premium brand partners. This role architects and scales a sophisticated Amazon advertising operation across Sponsored Products, Sponsored Brands, Sponsored Display, Amazon DSP, and SEO, delivering profitable growth, increasing new-to-brand acquisition, and improving long-term customer lifetime value coupled with organic brand demand across the managed book.

The Director, Digital Marketing reports to the VP, Digital Marketing. The role serves as a senior advertising leader within the marketing organization and partners with Brand Management, Creative, Analytics, and Logistics teams across the partner engagement. The Director owns advertising budget allocation, performance guardrails, and growth planning across multiple brand accounts. They are accountable for delivering against revenue, efficiency, and new-to-brand targets at the account level, and for elevating the strategic and analytical capability of the Managers and Analysts on their team.

The mandate is built on three pillars:

• Driving profitable growth across the managed book of brand partners
• Architecting full-funnel advertising and SEO strategy at the brand level
• Developing the next generation of advertising leaders within the function

• Develop and own the comprehensive Amazon advertising strategy across the managed book, defining optimal budget allocation, channel mix, and tactical roadmap to achieve growth objectives.
• Build and execute monthly, quarterly, annual, and tentpole plans aligned to the attributed brand-specific KPIs.

• Command multi-million dollar advertising budgets across the managed book with accountability for efficiency and scale.
• Lead forecasting, allocation modeling, and performance-to-plan analysis.
• Ensure capital is deployed against the highest incremental return opportunities.

• Architect full-funnel investment strategy across Sponsored Ads and DSP, balancing branded demand capture with non-branded acquisition initiatives.
• Define KPI guardrails including ROAS, blended CAC, NTB %, SOV, and TACoS to drive both efficiency and profitable expansion across the managed book.

• Elevate performance measurement standards across the managed book.
• Partner with the Analytics team to refine attribution models, apply AMC analysis, and implement structured testing frameworks.

• Serve as a senior subject matter expert on the Amazon Advertising ecosystem within the function.
• Guide advanced campaign structure, keyword (paid and SEO) strategy, placement optimization, audience segmentation, and incrementally testing across Sponsored Products,…