Corporate Vice President – Group Insurance Communications

Location Designation: Hybrid – 3 days per week

Corporate Vice President, Group Insurance Communications

This role is a hybrid schedule in any of the following locations:
New York, NY, Philadelphia, PA, Pittsburgh, PA, Eden Prairie, MN, Farmington, Plano,TX, Overland, KS, Phoenix, AZ, Glendale, CA

We are seeking a Corporate Vice President, Group Insurance Communications. Reporting to the VP and head of Strategic Businesses Communications, this individual will be responsible for developing and executing comprehensive internal and external communications strategies for New York Life’s Group Insurance businesses, including Group Benefit Solutions (GBS);
Group Membership Association Division (GMAD); and Institutional Life. This role will serve as a strategic communications partner to senior leadership while managing a direct report and coordinating with external PR agency support to deliver integrated communications programs that drive business objectives and enhance stakeholder engagement.

What You’ll Do:

• Lead communications planning and execution for both GBS and GMAD; provide some communications support for Institutional Life business.
• Craft compelling, consistent narratives that articulate the value proposition and competitive differentiation of Group Insurance businesses to internal and external audiences.
• Develop leadership communications including executive messaging, town halls, employee meetings, intranet content, and video communications that build understanding and alignment around business priorities.
• Partner with HR and business leaders to communicate organizational changes, policy updates, and strategic initiatives that impact Group Insurance teams and stakeholders.
• Develop and execute change communications strategies that help employees navigate transitions, embrace evolving business priorities, and understand new processes.
• Manage external communications initiatives including media relations and leadership social media to elevate the profile of GBS, GMAD and its leadership teams; partner with colleagues in Marketing to align on broader messaging and strategic approach.
• Collaborate with external PR agency partners to secure media coverage of the business, coordinate press activities, and manage external communications deliverables; develop and maintain relationships with key industry media relevant to Group Insurance markets.
• Support crisis communications and issues management as needed, working closely with Corporate Communications colleagues.
• Establish and track key performance indicators for communications initiatives, including intranet engagement metrics, employee survey results, and media coverage analysis; leverage data and feedback to continuously refine communications approaches and demonstrate business impact.
• Leverage – and stay current with – communications best practices and emerging technologies, including generative AI tools, to enhance team capabilities and content quality.

What You’ll Bring:

• 10 years of progressive corporate communications experience within Fortune 500 companies, with demonstrated expertise in financial services and/or insurance.
• Proven experience as a strategic communications advisor to senior executives, with ability to provide sound counsel and navigate complex organizational dynamics.
• Strong track record in change management communications, including supporting large-scale business transformations, organizational restructuring, or culture change initiatives.
• Demonstrated people management experience with ability to develop talent and lead high-performing teams.
• Expert-level writing, editing, and storytelling skills, with the ability to craft compelling narratives for diverse audiences.
• Experience managing both internal communications programs and media…