Senior Marketing Manager, Integrated Strategic & Growth Campaigns

At Aon, we help clients make better decisions. Within Aon's M&A and Transaction Solutions (AMATS) business, we advise organizations, investors, and transaction professionals as they navigate complex transactions and critical business decisions. AMATS is a market leading business with ambitious growth aspirations, and we are seeking an exceptional marketing professional who understands how marketing creates commercial value to help strengthen our market presence, deepen client relationships, create demand, and accelerate the next phase of our growth across key markets.

Reporting to the Global Marketing Leader, AMATS, this role offers a unique opportunity to work directly with senior business leaders, subject matter experts, and marketing colleagues across the globe. The successful candidate will play a central role in advancing our thought leadership agenda, enhancing market visibility, creating demand, and delivering integrated marketing programs that support business priorities and contribute to continued business growth.

Combining strategic thinking with hands on execution, you will help shape the AMATS marketing agenda, develop compelling content and thought leadership, lead integrated campaigns, engage senior stakeholders, and measure impact.

Aon is in the business of better decisions

At Aon, we shape decisions for the better to protect and enrich the lives of people around the world.

As an organization, we are united through trust as one inclusive team and we are passionate about helping our colleagues and clients succeed.

• Serve as a trusted marketing partner to the Global Marketing Leader, AMATS and business leadership team, helping translate growth priorities into impactful marketing strategies, campaigns and client engagement initiatives.
• Develop a strong understanding of the M&A, transaction risk and advisory marketplace, bringing forward ideas, opportunities and insights that support business growth and market differentiation.
• Partner with business leaders and subject matter experts to identify emerging market themes, client challenges and commercial opportunities that can be translated into compelling marketing programs.
• Actively contribute to marketing planning discussions, recommending innovative approaches to elevate market visibility, strengthen client engagement and support strategic business objectives.

• Help shape and execute the AMATS thought leadership and content agenda, ensuring alignment with business priorities, growth opportunities and client needs.
• Collaborate with subject matter experts to transform complex technical expertise, transaction insights and market intelligence into compelling, client-centric content.
• Develop and manage a content roadmap spanning thought leadership, articles, reports, case studies, web content, social media, client communications, presentations and sales enablement materials.
• Ensure all content reflects a consistent voice, reinforces market positioning and clearly articulates Aon's differentiated value proposition
• Identify opportunities to elevate executive visibility through content, speaking opportunities, industry events and external engagement programs.

• Lead the development and activation of integrated marketing campaigns that support key growth priorities and commercial objectives.
• Translate business objectives into clear campaign briefs, audience strategies, messaging frameworks, content plans and activation roadmaps.
• Coordinate activity across content, digital, social, email, demand generation, events, webinars, media and sales enablement channels to maximize impact and audience engagement.
• Manage campaign execution from concept through launch, optimization and reporting, ensuring programs are delivered on time and to a high standard.
• Continually identify opportunities to strengthen campaign effectiveness through new channels, formats, technologies and audience engagement approaches.

• Support the planning and activation of strategic events, industry conferences, executive round tables, webinars and sponsorship opportunities aligned to business priorities.
• Develop content, messaging and engagement plans that maximize the commercial impact of client-facing activities.
• Collaborate with regional marketing and events teams to ensure consistent execution and measurement across key programs.