Senior Marketing Strategist

Hi, we’re Big Human. We’re a full-service creative agency. We work with the world’s most interesting brands to bring their vision to life through technology, design, branding and marketing.

Since 2010, we’ve produced 262 websites, 80 applications and 50 brands for 247 satisfied clients (Rockefeller Center, Gemini, Quinn and Netflix, to name just a few). And we’ve still found time for our own passion projects on the side (like HQ Trivia and Vine).

As we continue expanding our marketing practice, we’re hiring a Marketing Strategist to play a central role in how we deliver strategy and campaigns. This is an AI-forward role for a growth strategist who owns outcomes, prioritizes ruthlessly, and keeps momentum week to week.

The role sits at the intersection of strategy, execution, and client leadership. You’ll translate business goals into clear marketing plans and own them from kickoff through delivery.

This is a high-autonomy role for someone who can think strategically, move work forward independently, and drive measurable impact. AI should be a natural part of your marketing stack, helping you explore ideas, iterate quickly, and increase output across strategy and execution.

This is not a coordinator or execution-only role. You’ll be expected to make trade-offs, focus on what moves the needle, and deliver real value for clients. It is ideal for someone who has worked in agency environments or early-stage startups and is comfortable operating across many marketing disciplines.

We’re looking for a sharp, AI-forward marketing generalist who can translate client goals into clear strategies and drive those strategies forward across channels.

At Big Human, we operate as a strategic growth partner to our clients, not an execution layer brought in for extra bandwidth. This means Marketing Strategists are responsible for identifying what will actually move the needle and focusing efforts there.

You’ll be expected to prioritize what matters most, make clear trade-offs, and guide clients toward the highest-impact work. Our goal is not to do more marketing. It’s to do the right marketing.

You’ll work across a wide range of initiatives, including platform strategy, campaigns, SEO and AI-driven search, GTM, and performance optimization.

You will often be the primary owner of a client’s marketing workstream, responsible for:

• Designing the strategy
• Managing execution
• Coordinating with collaborators
• Leading client communication
• Tracking performance and iteration

This role sits at the intersection of strategy and execution. You’ll be expected to think at a high level while also ensuring work moves forward week to week.

It’s fast-paced, high-ownership, rewarding work. You’ll help shape how companies grow, make decisions that have real impact, and see your ideas turn into measurable results.

The right candidate is a strategic thinker and strong operator: someone who enjoys turning ideas into plans and plans into outcomes.

• Develop GTM strategy for new and emergingdigital products
• Translate client goals (growth, revenue, engagement) into clear marketing strategies and execution plans
• Use AI tools to rapidly explore strategic directions, validate ideas, and pressure-test plans before execution
• Synthesize large amounts of information quickly (client inputs, research, performance data) into clear strategic direction
• Take the first strategic pass when a project starts from scratch
• Make clear trade-offs about what not to do, based on impact vs effort
• Ensure every initiative ladders back to defined goals and success metrics

• Define clear goals and success metrics for each client & initiative
• Focus efforts on what will drive measurable impact, not just output
• Co…