Director, Insights & Connections

We are Assembly, a leading global omnichannel media agency that merges data, talent, and technology to catalyze growth for the world's most esteemed brands. Our holistic approach weaves together compelling brand narratives with a comprehensive suite of global media capabilities, driving performance and fostering significant business expansion. Our initiatives are powered by STAGE, our proprietary operating system, and executed by a dedicated global team of over 2,300 professionals across 35 offices worldwide.

Committed to purposeful action, we lead the way in social and environmental impact within the agency realm. As a proud member of Stagwell, the challenger network designed to revolutionize marketing, Assembly continues to set new standards of excellence.

ICYMI: Assembly was named Campaign’s 2025 Most Innovative Agency and Sustainability Standout and 2024 Media Agency of the Year. Our innovative work has also earned prestigious accolades, including The Webby Awards, Effies, and Cannes Lions.

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Assembly is hiring a Director to join our New York-based Strategy, Insights & Connections team, our community of communications and media strategists focused on building audience-first, omnichannel strategies for ambitious brands. The right candidate will be a strategic partner who is comfortable working across global, regional, and local teams, bringing structure to ambiguity, connecting insight to action, and helping clients show up with greater relevance, consistency, and impact across markets.

• Lead the end-to-end strategy workstream for the client’s global commercial marketing priorities, organizing inputs, decisions, timelines, and deliverables from brief through activation.
• Turn client asks into clear strategic direction for priority initiatives, ensuring teams understand the business challenge, the recommended approach, and the decisions needed to move forward.
• Develop practical planning materials that help teams activate the strategy, including briefs, workplans, guidance documents, market handoff materials, and recommendation decks.
• Facilitate alignment across Client Experience, activation, data, technology, creative, and client stakeholders so teams stay focused on the same priorities, timelines, and expectations.
• Lead client and internal working sessions, bringing structure to discussion, surfacing tradeoffs, capturing decisions, and translating next steps into actionable direction.
• Partner with cross-functional teams to shape learning agendas and ensure results are reviewed, discussed, and translated into implications for future planning cycles.
• Support major client moments, including QBRs, annual planning, innovation sessions, and leadership meetings by organizing the strategic story, key recommendations, and supporting materials.
• Actively contribute to new business opportunities by supporting pitch strategy , leading insight discovery work and shaping the overall narrative.

The Hard skills:

• 8+ years of experience in B2B media strategy, communications planning, audience strategy, omnichannel planning, or integrated marketing strategy, ideally for complex global organizations in technology, SaaS, cloud, infrastructure, workplace solutions, devices, or other innovation-led categories.
• Deep understanding of B2B audiences, buying committees, and enterprise decision-making dynamics, including IT Decision Makers, Business Decision Makers, procurement, finance, operations, channel partners, senior executives, ABM, lifecycle planning, and sales/marketing alignment.
• Proven ability to translate commercial objectives into audience-first strategic frameworks, including audience definitions, targeting blueprints, journey maps, comms…