Senior Manager, Campaign

As we redefine our brand, evolve our product and accelerate global growth, we’re creating a Marketing organisation that delivers inspiring, integrated campaigns capable of building brand love and driving measurable business growth.

Reporting to the VP, Global Marketing, the Head of Campaigns is responsible for bringing Tune Core’s brand and marketing strategy to life through the planning, orchestration and delivery of world-class integrated campaigns.

This role sits at the heart of the Growth organisation, connecting Brand, Marketing, Product, Creative, International and Partnership teams to ensure every campaign is strategically aligned, brilliantly executed and delivers against both brand and commercial objectives. You’ll work hand in hand with our Brand and Media agencies to ensure an integrated approach and you’ll establish the campaign rhythms, planning processes and cross-functional collaboration that enable the organisation to move with greater consistency, clarity and impact.

Working across brand campaigns, product launches, artist initiatives and key cultural moments, you’ll ensure Tune Core speaks with one voice across every channel and every market. You’ll balance global consistency with local relevance, creating scalable campaign frameworks that can be adapted to meet the needs of artists around the world.

This is an exceptional opportunity for a highly organised, commercially minded marketer who thrives in fast-paced environments and enjoys turning strategy into action. You’re equally comfortable building detailed delivery plans, facilitating cross-functional collaboration and solving complex operational challenges, while never losing sight of the creative ambition behind the work.

You believe great campaigns don’t just generate awareness – they create meaningful connections with artists, strengthen the brand and inspire action.

The tasks and responsibilities of this position include, but are not limited to

Integrated Campaign Planning

Develop and manage the integrated global campaign calendar across brand, product, seasonal and regional initiatives.

Translate marketing strategy into clear campaign plans, timelines, deliverables and success measures.

Ensure campaigns are prioritised, sequenced and aligned with business objectives, product roadmaps and regional market opportunities.

Facilitate campaign planning sessions with cross-functional stakeholders.

Campaign Delivery & Programme Management

Lead end-to-end campaign delivery from briefing through execution, optimisation and post-campaign evaluation.

Coordinate Brand, Creative, Growth, Product, Social, Int’l and external partners to ensure seamless execution.

Manage campaign timelines, dependencies, risks and stakeholder communications.

Ensure campaigns are delivered on time, within budget and to a consistently high standard.

Cross-functional Collaboration

Act as the central point of coordination across Growth and key business functions

Drive alignment across multiple work streams, ensuring roles, responsibilities and milestones are clearly defined.

Build collaborative ways of working that improve communication, transparency and delivery across the organisation.

Campaign Operations & Process Improvement

Establish campaign planning frameworks, briefing templates, governance and operational best practice.

Continuously improve campaign workflows to increase efficiency, scalability and collaboration.

Support the development of marketing planning processes and operating rhythms alongside the Marketing Strategy & Operations team.

Embed consistent campaign management standards across the global Marketing function.

Campaign Performance & Optimisation

Partner with Growth to define campaign objectives, KPIs and measurement frameworks.

Monitor campaign…