Influencer Strategist

About Collectively

Collectively - part of the Brandtech Group (formerly You & Mr. Jones) - is the global leader in influencer marketing; combining strategy, creative, and technology to deliver the most innovative influencer work. We partner with forward-thinking brands in technology, fashion, retail, gaming, entertainment, consumer goods, and more to build deeply integrated social activation strategies that drive relevance, awareness, and sales. Our work has been recognized by top publications including The Wall Street Journal, Fast Company, Digiday, AdAge, and Business INSIDER, among others.

We've also earned Effie, Webby, Glossy, IMA Fast Company, and OMMA awards for our programs.

The Client Partnership team leads the creator strategy and client servicing relationship through the lifecycle of an account at Collectively – ensuring our partnership with clients is successful, industry-leading and directly in support of our clients' creator marketing ambitions.

This team is focused on cultivating and growing successful relationships with account stakeholders in our client community through best-in-class work and services – delivering strategic influencer marketing proposals/RFPs, industry-leading thought partnership and ongoing strategic direction throughout the lifecycle of our agency/client partnership to support brands in becoming more effective, innovative creator-centric marketers.

We're hiring an Influencer Strategist to join our newly formed Creative & Strategy Development (CSD) function aka New Business Team— an inter-team force built to elevate Collectively's most competitive, high-stakes, and strategically ambitious work.

As a core member of CSD, you'll help shape the thinking behind our biggest opportunities: competitive RFPs, big-bet pitches, multi-platform campaigns, and high-visibility client initiatives. You'll bring an understanding of audience behavior, platform culture, and creator ecosystems to build strategic foundations that unlock culturally resonant creative ideas. This role sits within a hybrid Business Development + Client Strategy team, offering a unique vignette at the intersection of creative thinking, strategic insight, and growth-driving business impact.

CSD partners closely with Creative, Business Development, Client Partnerships, and Analytics to bring clarity, craft, and cultural fluency to every RFP — and as the team grows, this role will help shape what  best-in-class  looks like for our strategy discipline.

• Support strategy for our biggest swings — Work closely with the Strategic and Creative Development team to craft insight-driven strategies, diving into audience behaviors, cultural moments, platform specialties, and category spaces to uncover where brands can play.
• Transform research into launch pads — Go beyond data collection to find real truths and cultural tensions that become strategic springboards, translating insights into opportunities and narratives that jumpstart the work.
• Connect strategy and creative — Partner hand-in-hand with Creative, participating in ideation sessions and shaping concepts from strategic seed to fully formed campaign idea — both strategic architect and creative catalyst.
• Drive cross-functional partnership — Work with Business Development and Client Partnerships to connect strategy to business outcomes across new opportunities and key client programs, translating strategy into the language each audience needs.
• Stay tapped into trends — Support trend reporting and POV development, contributing to playbooks and materials that keep clients ahead in the creator space.

• 2-3 years building strategies at the intersection of social, culture, and…