Supervisor, Commerce

Company description

Publicis Media UNIT3C is a social marketing and dynamic content center of excellence, specializing in connecting brands to consumers in real-time, social environments.

The Supervisor, Commerce will work as a member a cross-functional team with ownership of commerce direct digital investment and activation. They are responsible for building and maintaining an effective and productive relationship with the client. The Supervisor will support our dedicated commerce team in the creation, optimization, and execution of client’s commerce initiatives.

This position is both strategic and tactical in scope and requires the ability to apply detailed commerce knowledge to actionable insights and recommendations. They will assist the Director and SVP in driving strategic success within the team as well as helping to develop innovative strategies to meet and exceed client business objectives. The Supervisor will work in partnership with our Commerce Investment team on media plan development to ensure plans follow holistic commerce strategies and align back to objectives.

• Tracks and leads development of marketplace commerce direct digital investment program successes and failures (Amazon, Walmart, Target, Criteo, Instacart, Kroger, etc.) off-site/on-site display
• Lead strategy and planning process as well as activation of e-retail direct digital investment programs
• Monitors performance in order to leverage learnings for future strategic recommendations
• Interfaces with other team members to share ideas, communicate service offerings, and to identify and deliver new solutions for clients
• Identifies key client opportunities, potential risks and other key nuances which affect the health of the business
• Works with Director and AD to ensure client deliverables for quality and ensures that recommendations and work product are sound and viable
• Creates digital account strategies and plans for each client
• Provides excellent communication via phone, emails and direct contact
• Effectively creates and delivers client presentations and provides thought leadership to clients
• Commands data analysis of key metrics to identify, recommend and implement changes for increasing the performance of client programs
• Responsible for client billing and coordinating AR and AP with finance
• Meets specified deadlines
• Embraces and encourages a culture based on teamwork, collaboration, and intellectual curiosity
• Adopts stated account management standards and program management best practices Page 2 of 2
• Assists in training, mentoring, and developing team members
• Assists in the development and documentation of best practices for improving operational efficiencies within the team and the group

• Bachelor’s degree or higher in marketing, advertising, business or equivalent
• 3+ years of media management experience with an emphasis on direct digital investment
• 1-2+ years of experience managing direct digital investment campaigns with strong understanding of the retail media landscape preferred
• Strong cross-media planning background; digital planning capability, including retail or Amazon, is highly desired
• Experience with DCM, Epsilon, and others required
• Experience with Media Ocean is a plus
• Deep knowledge of key retailers, their ecosystems, and go-to-market strategies
• Experience in Consumer Package Goods industry (CPG) preferred
• Past experience working on a pitch team is a plus, however prior experience working in a business development function is not required
• Knowledge and use of industry tools, and ability to learn and utilize Publicis Groupe proprietary tools
• High cultural awareness and sensitivity
• Comfortable navigating up, across, and diagonally; capable of voicing a strong POV with senior audiences
• Excell…