Associate Director, AI Communications & Adoption

Associate Director, AI Communications & Adoption

Chicago, United States;
New York, United States

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation nected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

This role is within WPP Media, where you will be instrumental in driving communications, adoption, and enablement across Google’s global account. You’ll help employees discover and use an expanding ecosystem of AI agents and workflows across WPP Open and Google Workspace. You’ll translate complex AI and agent concepts into clear, relevant communications, manage recurring newsletters and agency-wide conversations, and maintain the Google Workspace experience within WPP Open.

You’ll join the Integrated AI Solutions team within the Google business, working closely with Google stakeholders, Data and Technology Services, the WPP Open product team, subject matter experts, and agency teams. This is an opportunity to shape how a large global organization understands and adopts emerging technology, while helping make AI more accessible, practical, and valuable for employees. You’ll have the autonomy to identify opportunities, build engagement, and turn user feedback into meaningful enablement and communications initiatives.

You’ll have the autonomy to identify opportunities, build engagement, and turn user feedback into meaningful enablement and communications initiatives.

Key Responsibilities

• Own internal communications for AI agents and related capabilities across Google’s global account, ensuring employees receive timely, clear, and relevant information.
• Manage the agency’s fortnightly AI and agent newsletter, including content planning, editorial development, stakeholder coordination, and distribution.
• Help shape relevant content for the monthly client newsletter, highlighting useful tools, emerging capabilities, success stories, and practical applications.
• Maintain the Google Workspace within WPP Open, including user management, homepage updates, content accuracy, and current “need to know” information.
• Gather information about newly created agents and translate their purpose, use cases, and value into accessible communications for relevant audiences.
• Track adoption and usage trends, investigate why engagement has increased, declined, or stalled, and turn findings into actionable recommendations.
• Host and facilitate recurring agency-wide AI and agent sessions that encourage participation, knowledge sharing, and discovery.
• Design and coordinate enablement activities, including training sessions, user guides, focus groups, interviews, surveys, and other interventions that support adoption.
• Build trusted relationships across the agency, recognize employee contributions, and maintain an effective feedback loop between users and the Integrated AI Solutions team.
• Curate relevant internal and external AI thought leadership to help employees understand emerging developments and their practical implications.

Skills and Experience

• Bachelor’s degree or equivalent professional experience in communications, marketing, business, technology, change management, or a related discipline.
• 3–6 years of relevant experience in internal communications, employee engagement, digital adoption, change management, technology communications, or a related…