Regional Marketing Lead - NF-PN; Northeast

Spring Works Therapeutics, a healthcare company of Merck KGaA, Darmstadt, Germany, is a commercial-stage biopharmaceutical company dedicated to improving the lives of patients with rare tumors. We developed and are commercializing the first and only FDA and EC approved medicine for adults with desmoid tumors and the first and only FDA and EC approved medicine for both adults and children with neurofibromatosis type 1 associated plexiform neurofibromas (NF1-PN).

At Spring Works, we are committed to finding answers people with rare tumors need. We thrive in an atmosphere of passion and tenacity, fueled by the excitement of the possibilities science may unlock and driven to work with urgency because of the importance of our work. We value authenticity because diverse backgrounds, cultures, styles and abilities can only help us find the answers that people with rare tumors are looking for.

The US NF1-PN Regional Marketing Lead, is a crucial field-based member of the Marketing Team committed to advance our commercial potential in rare NF1-PNs and ensure the successful management of thought leader relationships. You will do this by creating meaningful customer experiences, helping to inspire education and therapeutic consideration for HCP and Patients. You will be responsible for working cross-functionally with Marketing, Sales, Market Access, Medical Affairs, Legal, Regulatory, and Compliance to shape customer engagement strategies, manage P2P efforts and key regional marketing initiatives, including congress presence and sponsor ships, generate actionable insights, anticipate market trends, and uncover competitive intelligence, ensuring compliant execution of business objectives.

This role will play a vital role in creating and executing comprehensive engagement strategy by developing a best-in-class experience with external stakeholders. You will be responsible for establishing and managing Key Thought Leaders and driving advocacy, identifying and cultivating relationships with emerging leaders and rising stars, managing key stakeholder relationships (e.g., academic institutions, professional associations, congress organization committees, pathway committee members), and gathering market insights to inform the development and execution of successful commercial strategies and tactics.

The ideal candidate will be a driven, collaborative, and solution-oriented individual with a proven competency for scientific knowledge and the ability to develop and maintain strong relationships with KTLs and internal teams. You will have effective communication, excellent presentation development and delivery skills, and the ability to effectively interact collaboratively with and influence key internal and external customers including scientific leaders and internal cross-functional stakeholders, including the C-Suite.

This position reports to the Senior Director, US Regional Marketing – NF1-PN and will work in very close partnership with Sales, Brand Teams and the broader U.S. Rare Tumor Marketing Team.

Willingness to travel up to 75% of the time, inclusive of conferences on weekends, overnight programs as well as attendance at key internal meetings. Individual must reside within the north eastern US given the extensive travel expectations of this role.

Officially classified as working as a member of field organization, with the expectation of this role to travel and engage and with external partners, collaborators, and other third parties regularly on behalf of Spring Works Therapeutics. #LI-Remote

• Identify, develop, and implement an impactful engagement strategy with disease-state Key Thought Leaders (KTLs) in their assigned region that drives appropriate advocacy for OGSIVEO and future NF1-PN brands; generate insights that inform brand strategy and positioning.
• Represent Spring Works and the brand as the critical point of contact with KTLs and Medical Experts and serving as the liaison for the Executive team at key prioritized congresses throughout the year (e.g., ASCO, CTOS, etc.).
• Create and maintain accurate and detailed KTL and key stakeholder lists, engagement strategy and action plans to contribute to brand lifecycle management.
• Appropriately mobilize thought leaders to their community peers in oncology clinics across the region.
• Working with Brand and Regional Marketing,…