Go-To-Market Strategy Lead Job New York New York USA,Marketing / Advertising / PR

THE POSITION
Our roster has an opening with your name on it

Fan Duel is looking for a Predicts Business Manager to help build go-to-market commercial strategy and contribute to key strategic initiatives for the Predicts business. This is a highly collaborative and highly visible role, as you will work closely with several cross-functional teams and report directly to the Commercial Senior Director.

A successful candidate will be self-motivated & highly organized, an effective problem solver, someone who can think creatively, at-pace, and some who values collaboration & teamwork. This is an exciting opportunity to have a meaningful impact on new product strategy at a premier gaming company.

In addition to the specific responsibilities outlined above, employees may be required to perform other such duties as assigned by the Company. This ensures operational flexibility and allows the Company to meet evolving business needs.

THE GAME PLAN
Everyone on our team has a part to play

Market Analysis & Insights: Partner with Consumer Insights team and Commercial peers to conduct competitive & consumer analyses to identify emerging trends, customer needs, and strategic opportunities. Use this information to make data-driven recommendations for improving commercial strategies.
Go-To-Market Sport Strategies: Partner with marketing teams to craft effective & creative, data-driven strategies for each key sport season and tentpole event.
Cross-Functional Collaboration: Partner with product, marketing, operations, and finance teams to ensure seamless execution of commercial strategies. Provide strategic guidance and insights to all stakeholders to support the growth of the business.
Project Management: Lead and manage key strategic initiatives from inception to completion, ensuring timely and efficient execution of commercial projects.
Team Leadership & Development: Mentor and support junior members of the Commercial team, fostering a collaborative environment focused on continuous learning and development.

THE STATS
What we're looking for in our next teammate

5+ years’ experience working in strategy, consulting, or a related commercial field
Bachelor's Degree in a business concentration (Management, Marketing, Finance, etc.)
Experience developing action plans or leading initiatives based on the consumer insight data
Strong analytical proficiency & Excel-based modeling skills
Proficiency in SQL and Tableau/data visualization preferred
Proficiency in use of LLMs to conduct research, analytics, and support strategic projects
Track record of transforming data into actionable insights and presentations, for senior audiences
Effective at relationship building and sensitive to stakeholders' needs
Experience working in real-money gaming, prediction market, or adjacent industry preferred
Knowledge of and interest in sports & technology preferred; ability to quickly develop a deep understanding of the industry and company will be critical to success

ABOUT FANDUEL

Fan Duel Group is the premier mobile gaming company in the United States and Canada. Fan Duel Group consists of a portfolio of leading brands across mobile wagering including:
America’s #1 Sports book, Fan Duel Sports book; its leading iGaming platform, Fan Duel Casino; the industry’s unquestioned leader in horse racing and advance-deposit wagering, Fan Duel Racing; and its daily fantasy sports product.

In addition, Fan Duel Group operates Fan Duel TV, its broadly distributed linear cable television network and Fan Duel TV+, its leading direct-to-consumer OTT platform. Fan Duel Group has a presence across all 50 states, Canada, and Puerto Rico.

The company is based in New York with US offices in Los Angeles, Atlanta, and Jersey City, as well as global offices in Canada and…