Director, Core Communications Mastercard
Listed on 2026-10-03
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Marketing / Advertising / PR
Marketing Communications, Marketing Strategy, PR / Communications, Digital Marketing
Mastercard is seeking a dynamic, strategic communications leader for consumer products, serving as communications partner to the Chief Consumer Product Officer and wider consumer payments leadership team.
The role will shape how Mastercard’s consumer payments innovations are understood by customers, partners, consumers, media and employees. Working across credit, debit, prepaid, ESG and affluent product offerings — including World, World Elite, World Legend and The Mastercard Collection — the Director will develop narratives that connect products to human outcomes, customer value and business impact.
The ideal candidate combines strategic communications expertise, business acumen, creativity and strong storytelling. They will translate complex technologies and partner solutions into clear, engaging narratives that show how Mastercard powers economies, empowers people and creates meaningful experiences.
Success requires a modern communicator who can build influence across audiences, platforms and communities, using earned, owned, social, digital and experiential channels to maximize relevance, reach and impact.
Role Purpose- Develop and execute integrated communications strategies that elevate Mastercard’s consumer product portfolio and advance its reputation for innovation, trust, growth and impact.
- Serve as strategic communications lead for the Chief Consumer Product Officer and priority consumer product initiatives, creating thought leadership, customer engagement and storytelling platforms that bring Mastercard’s innovation agenda to life.
- Translate product strategy into accessible narratives that resonate with customers, issuers, consumers, partners and industry stakeholders while supporting business growth.
- Lead communications strategy and execution for Mastercard’s consumer product portfolio, ensuring messaging clearly articulates customer value, consumer relevance and business impact.
- Develop integrated programs supporting product launches, announcements, customer storytelling, thought leadership, executive visibility and market activations.
- Translate complex products, platforms and technologies into simple, human-centered stories that show how Mastercard improves everyday experiences, helps businesses grow and creates opportunity.
- Build narratives around World, World Elite, World Legend and The Mastercard Collection, highlighting tangible value for consumers, issuers and partners.
- Ensure product communications align with Mastercard’s corporate narrative, innovation agenda, trust leadership and purpose-driven business strategy.
- Identify and activate communications opportunities that strengthen relationships with issuers, merchants, fintechs, technology partners and strategic customers.
- Support customer-facing engagements, executive meetings, product showcases, Experience Center activations and major industry events through messaging, presentations, briefings and engagement plans.
- Showcase partner success stories and demonstrate Mastercard product value through authentic customer and consumer experiences.
- Collaborate with regional and market communications teams to tailor narratives for key audiences while maintaining global message consistency.
- Champion innovative communications approaches that reach audiences in meaningful and unexpected ways.
- Develop integrated content strategies across earned media, social, digital, creator ecosystems, experiential activations, emerging technologies and nontraditional channels.
- Explore new storytelling formats and audience engagement models that make payments and commerce topics accessible, relevant and culturally resonant.
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