Senior OOH Strategist

Job Description Who We Are

Horizon Media, founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service. Renowned for its incredible culture, Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune,AdAge, Crain’s New York Business and Los Angeles Business Journal.

Together we are building a place of belonging. At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together.

Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.

• Develop and present strategically focused plans and recommendations, in collaboration with OOH Supervisor/Associate Director
• Write department POVs on new opportunities and seek new trends and opportunities within the industry
• Stewardship of OOH media plans from inception through completion including:
• Issuing RFPs to all appropriate vendors
• Negotiating OOH media buys
• Providing back-up research data in support of OOH recommendations
• Providing unit maps in support of recommendation
• Working with Business Solutions Team to ensure plans are on strategy and meet client objectives
• Overseeing posting of media to campaign is executed accurately and in a timely manner
• Overseeing traffic and production process to ensure proper approvals are received and creative/materials are delivered to vendors on time
• Participate in potential market rides when available

• Cross check plans and all supporting documents for accuracy (billing, specs, contracts, etc.)
• Keep team updated on the status and timing of deliverables
• Ensure client documents (decks, POP & POVs) are clear, concise and client ready
• Maintain a thorough understanding of account/client nuances

• Manage internal and external relationships; maintain and strengthen communication across Business Solutions team and vendors
• Maintain an in-depth knowledge of available vendors and media formats in markets relevant to assigned client(s)
• Attend vendor meetings and presentations, participate as an active stakeholder on behalf of your clients
• Guide junior team members through planning process and assist with day-to-day account maintenance, if needed
• Manage ongoing communication with senior leads, effectively relay issues and/or status updates in a timely matter

• Stay up to date on the OOH space and trends, maintain familiarity with vendor updates and offerings
• Continue to advance knowledge and learn about the media industry, Horizon Media, and our clients
• Participate in Horizon’s training programs, as well as other syndicated and proprietary training sessions (i.e. Leaders Voice, Business Writing, Presentation Skills, and more)

• Participate in strategy development and brainstorming meetings with Business Solutions team
• Collaborate with OOH vendors to bring innovative, engaging, and creative ideas to clients
• Educate Business Solutions on status, processes, and new developments in the OOH space

• Oversee the contracting process for approved media buys to ensure adherence to process,
• Oversee Assistant Strategist’s follow-up in collecting signed…