Merchandise Allocator

This role is key to driving retail commercial success. As an Allocator, you’ll manage store allocation and replenishment to optimise availability, control risk, and maximise full-price sales. Working closely with Planning, Merchandising, Retail Operations, and Supply Chain, you’ll translate financial and product strategies into effective store-level execution, ensuring the right product is in the right place at the right time while managing one of Gymshark’s most valuable assets—inventory.

Allocation & Replenishment

Partner with Planning and Merchandising to execute initial store allocations and manage ongoing replenishment using sales performance, demand signals, store grading, and size curves. Support new store openings, campaigns, peak trading, and inter-store transfers to optimise stock placement and reduce risk.

In-Season Management

Provide regular visibility on sales, stock, and availability, identifying trends and trade actions. Collaborate on forecasts, adjust inventory flows, optimise size and style availability, and support markdown and promotional strategies.

Tools, Data & Process

Own allocation tools and reporting, ensure data accuracy, drive process improvements, and support the rollout of new allocation and planning systems.

Please note this is a hybrid role partially based in our New York City office (3 days per week). All candidates must be local or willing to relocate. You must also be authorized to work in the United States.

• Experience in allocation and/or replenishment within retail or omni-channel.
• Strong analytical and problem-solving abilities.
• Clear and confident communication—written and verbal.
• Ability to manage multiple priorities in a fast-paced environment.
• Advanced Excel skills and the ability to quickly learn new systems and tools.

• Experience working with allocation or planning systems.
• Understanding of store KPIs, size curves, and retail trading dynamics.
• A passion for the gym and living an active lifestyle—because understanding the product starts with living it.

CLOSING DATE:
Monday 9th February

SALARY RANGE

This role has a salary range between $67,000 and $70,000. The base pay offered is based on market, experience, and skills.

Standard benefits include:

• Performance-based Bonus opportunity
• Competitive PTO
• Contributory 401(k)
• Gymshark Employee Discount & long service awards
• Funded multi-site fitness membership
• Enhanced Family Leave plans
• STD & LTD plans

Note: The bonus program and benefits have certain eligibility requirements. Gymshark reserves the right to amend these programs in whole or in part at any time without advance notice.

Our mission is to be a place where everyone belongs. We’re an equal opportunities employer, and for us that means we always strive to be as inclusive as possible in all aspects of employment, right from your application. We’re committed to finding reasonable adjustments for candidates with specific needs or have a disability during our recruitment process, and all applicants will be considered fairly and equally.

We do not tolerate discrimination of any kind. If you’d like to request a reasonable adjustment please email

We understand that keeping your data safe is really important – it’s important to us too! When you apply for a role with us your personal data in your application will be collected by Gymshark Ltd. and/or Gymshark US Inc. (collectively, “Gymshark”). This data will be processed subject to our Job Applicant Privacy Notice.