CRM Specialist

Location: New York

David Yurman is a celebrated American jewelry company founded in New York by David Yurman, a sculptor, and his wife, Sybil, a painter and ceramicist. When the artists began collaborating, their goal was simply to make beautiful objects to wear. Led today by their son Evan, David Yurman creates timeless, yet contemporary collections for women and men defined by inspiration, innovation, consummate craftsmanship and cable – the brand’s artistic signature.

David Yurman collections are available at 50 retail stores throughout the United States, Canada, Hong Kong and France and at over 300 locations worldwide, through their exclusive authorized fine jewelry and timepiece network of retailers.
** Our Values
** At David Yurman, creativity, innovation and impeccable craftsmanship are at the core of everything we do. Fueled by the energy of our hometown, New York City, artistic passion informs each and every jewelry design. The Yurman family’s guiding vision continually defines and redefines what it means to be the preeminent American luxury jewelry brand. We are committed to responsible business and social practices and to the protection and advancement of human rights.

We believe in partnering with others who share these values and understand their importance.
** Job Description
**** CRM Specialist
**** Overview
* * As a CRM Specialist, you will play a key role in cultivating meaningful client relationships that reflect David Yurman’s standard of excellence. You’ll support the strategy and execution of CRM initiatives that drive retention, personalization, and loyalty among our most valued clientele.

This role blends analytical thinking with creative execution — perfect for someone who is detail-oriented, digitally savvy, and passionate about luxury client experience.
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* Essential Duties & Responsibilities:

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* ** CRM Campaign Execution**  + Support the creation and deployment of targeted CRM campaigns (email, direct mail, event invitations).  + Maintain and segment client databases to ensure accurate, up-to-date, and compliant data.  + Coordinate CRM campaign assets, approvals, and timelines in collaboration with marketing, retail, and merchandising teams.  + Lead CRM data needs, operational set up and integrations to enrich customer data.
* ** Client Insights & Reporting**  + Track and analyze CRM performance metrics (Segmentation performance, CLTV, Retention and reactivation rates, data capture rates, open rate, CTR, engagement, conversion).  + Prepare weekly and monthly CRM dashboards highlighting key trends and actionable insights.  + Identify high-value clients and opportunities for re-engagement or upselling.  + Build GTM plans that support omni channel efforts; partner with Email, retail and Clienteling teams to ensure plans are executable  + Implement and own process for CRM marketing activations and reporting of our campaigns related to Email, Clienteling and service outreach  + Lead CRM operations to stand up gifting program;

work closely with merchandising, operations and logistics to enable product flow from vendor to warehouse to store to client.
* ** Clienteling & Retail Support**  + Partner with retail teams to drive personalized outreach and clienteling activities.  + Support client data capture and quality standards across boutiques.  + Provide CRM system training and support for store associates as needed.
* ** Loyalty & Retention Programs**  + Assist in managing client loyalty programs, ensuring seamless onboarding and consistent client communication.  + Coordinate gifting, client appreciation moments, and exclusive event communications.
** Essential

Qualifications:

*** Bachelor’s degree in Marketing, Communications, Business, or related field.
* 1–3 years of experience in CRM, marketing operations, or client development (luxury retail or fashion industry experience strongly preferred).
* Strong understanding of CRM tools (Salesforce, Microsoft Dynamics, or similar platforms).
* Data-driven mindset with proficiency in Excel, Google Sheets, and analytics dashboards.
* Exceptional organizational skills, attention to detail, and a passion for client experience.
* Excellent communication skills —…