Associate Vice President

Hi all I am hiring for this amazing Public Relations NYC based agency! Please see the information below (Must have B2B PR background)

Location: New York, NY (Hybrid)

Industry: Public Relations / Corporate Communications

Experience Level: 5+ Years

This is a highly respected New York public relations agency that is seeking an Associate Vice President (AVP) to join its collaborative, high‑performing team. Known for its positive culture, extremely long‑tenured staff, and idea‑driven environment, the firm specializes in retail, and retail tech PR
, (also some tech, AI, fintech, finance, commerce) and focused on traditional Media Relations and Strategic Communications as well as events and community leadership.

This is an excellent opportunity for someone entrepreneurial, proactive, and confident in media relations, someone who thrives in a fast‑paced setting and enjoys taking ownership.

• Lead strategic media relations efforts across B2B retail sectors and tech, AI, fintech, finance, commerce, and B2B retail sectors
• Pitch and secure coverage with top-tier outlets. Some examples are below
• Top-tier business media (e.g., CNBC, Wall Street Journal, NYT, Associated Press)
• Retail publications (Business of Fashion, Modern Retail, etc.)
• Tech outlets (Tech Crunch, Venture Beat, The Verge)
• Marketing and ad trades (Ad Age, Adweek)
• Payments and commerce publications
• Develop earned media and thought‑leadership strategies that address innovation, digital transformation, and evolving consumer behavior
• Translate complex retail and technology concepts into clear, compelling narratives for business, trade, and top‑tier media
• Mentor and support junior team members including a direct report
• Contribute creative ideas and insights across the agency
• Work independently and confidently in a fast‑moving environment

• 5+ years of public relations experience (agency or in‑house) (must have B2B)
• Strong media relationships across business, tech, finance, retail, and/or commerce press
• Proven track record in proactive pitching and consistent earned media results
• Experience supporting retail, commerce, or technology‑driven brands in a B2B environment
• Entrepreneurial mindset; able to manage work independently without hand‑holding
• Excellent writing, communication, and storytelling skills
• Ability to thrive in a dynamic, deadline‑driven environment
• 100% employer‑paid healthcare for employees
• Extremely long agency tenure with many employees being there 12+ years
• 401(k) with employer contributions after one year
• Annual bonus program based on company performance and role expectations
• Hybrid work schedule with flexibility
• Supportive, friendly, and highly collaborative team environment
• Inspiring office space with beautiful skyline views

• Monthly Lunch & Learn sessions, featuring journalists, historians, trend experts, and industry leaders
• Ongoing exposure to new insights, market trends, and retail leadership conversations

• Attendance at major industry events, including:
• Additional retail, tech, commerce, and fintech conferences
• Occasional travel for client programs and event support