Senior Manager, Programmatic Planning

Our client is a disruptive force in AdTech, using advanced AI to deliver transformative solutions that predict consumer behavior and drive full-funnel performance at a scale & efficiency few can compete with. They empower brands to create relevant, impactful ad experiences through intelligent media buying and audience targeting products. At the heart of their culture is a commitment to growth, collaboration, and inclusivity.

In response to company growth, they are seeking a Manager, Programmatic Planning with a vision to lead the development of a best-in-class planning function that works seamlessly with Sales, Marketing, and Customer Success to win and deliver data-driven solutions to Publishers, Agencies, and Brands.

• Build the foundation of the sales planning function, leading a winning RFP process, enhancing proposal quality, and streamlining sales planning workflows.
• Create strategic media plans and proposals that meet client KPIs and business objectives, grounded in a nuanced understanding of client objectives and constraints.
• Partner with key departments to craft compelling RFP responses and effective pitch materials.
• Support Sales and Marketing in pursuing new business and client expansion opportunities by developing targeted proposals and pitch materials.
• Align solutions with client needs through a comprehensive understanding of the company’s offerings and unique position within the Programmatic landscape.
• Use analytics to set benchmarks, refine strategies, and monitor performance.
• Foster strong internal partnerships with Sales, Client Success, and Marketing, ensuring clear communication of opportunity and solution details.

• 4+ years in sales planning & RFP management; handling RFPs, collaborating with Sales & Customer Success teams.
• 1-3 years of experience in programmatic media at an agency or publisher; familiar with DSPs (TTD, DV360, Stack Adapt) & SSPs.
• Highly knowledgeable of the programmatic advertising and digital media landscape.

Salary: $130,000 to $150,000 based on experience

Gainor provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, creed, sex, sexual orientation, gender (including gender identity and expression), age, national origin, immigration status, marital or familial status, citizenship status, ancestry, physical or mental disability, genetic information, reproductive health decision-making, veteran or military status, or any other characteristic or status protected under applicable federal, state, or local law.