VP, Partner Success – Retailer

Button is building the future of the commerce-powered internet — enabling performance marketing and monetization at scale across marketplaces, brands, and creators. We create products that unlock new value at the intersection of discovery, engagement, and conversion. Our mission is to empower the companies shaping the creator and affiliate economy — fueling mobile growth through innovation and new paths to monetization.

Our vision is an internet where all marketing is performance-based, everyone wins, and our innovation within the creator and affiliate ecosystem lays the foundation for a new era of growth.

This role is based in Button’s New York City office (in‑office Tuesday–Thursday).

• Own and define Button’s global retailer Partner Success strategy, driving retention, expansion, and long‑term value across our retailer portfolio.
• Own a significant portion of company revenue tied to retailer partners, including net revenue retention, upsell, and new monetization initiatives.
• Serve as an executive sponsor for Button’s largest and most strategic retailer partners, building trusted C‑level relationships across marketing, eCommerce, and growth leadership.
• Bring deep expertise in affiliate marketing and performance‑based partnerships, positioning Button as a critical driver of incremental revenue and ROI for retailers.
• Lead and scale a high‑performing retailer‑focused Partner Success organization, including segmenting by vertical (e.g., apparel, big box, travel, grocery, marketplaces) and partner maturity.
• Develop and execute vertical‑specific strategies that reflect the nuances of different retail categories, customer behavior, and attribution models.
• Establish the operating system for retailer success, including forecasting, account planning, pipeline management, and performance tracking across retailer cohorts.
• Partner closely with Sales, Product, Engineering, and Marketing to align go‑to‑market strategy for retailers, including packaging, pricing, and new product launches.
• Translate retailer and market insights into company‑level strategy, influencing product roadmap, measurement frameworks, and partner‑facing innovation.
• Build and scale repeatable growth motions across retailer partners, including affiliate program expansion, creator activation, and new performance marketing channels.
• Lead executive business reviews and strategic planning cycles that reinforce Button’s role as a mission‑critical growth partner.
• Drive operational excellence and accountability across the organization, with a strong focus on data‑driven decision making and measurable impact.

• 12+ years of experience in partnerships, account management, or revenue leadership within retail, eCommerce, affiliate marketing, or performance marketing ecosystems.
• Deep experience working with large-scale retailers across multiple verticals (e.g., apparel, big box, travel, grocery, marketplaces), with an understanding of their unique growth levers and constraints.
• Strong expertise in affiliate marketing, including program structure, publisher ecosystems, incrementality, attribution, and optimization strategies.
• 5+ years of experience leading and scaling multi‑layered teams, including managers of managers.
• Proven track record of owning and growing large retailer revenue portfolios, with accountability for retention, expansion, and long‑term partner value.
• Experience engaging and influencing C‑level stakeholders at major retailers, including CMOs, Heads of eCommerce, and Growth leaders.
• Demonstrated ability to build and scale Partner Success functions, including people leadership, org design, segmentation, and operational systems.
• Strong commercial acumen, including pricing strategy, negotiation, and deal structuring in performance-based environments.
• Exceptional analytical skills, with the ability to translate complex performance data into clear, actionable executive narratives.
• Experience driving cross‑functional alignment at scale, particularly with Product and Go‑To‑Market teams.
• A balance of strategic vision and operational execution, with a bias for action and strong ownership…