Business Development Director

Overview

Nutritics is focused on making food information more reliable, more accessible and more valuable for our customers. By connecting our clients and their customers to food information they can rely on, we can deliver our vision to be the world’s most trusted food management software, delivering valuable insights to enable anyone to make better informed food choices.

Our product offering includes recipe management, supply chain management, menu publishing, ordering, dietary management, meal planning and carbon scoring modules. Since Nutritics launched, we’ve quickly become a global leader in our field and have customers across over 100 countries, including some of the world’s largest and most forward thinking food companies.

We’re looking to grow our US sales team by adding a new Business Development Director to the team. This role will be key to Nutritics growth and expansion in the US market. This is a superb opportunity for someone to accelerate our US expansion and be part of an exciting, newly formed team.

• Own and drive Enterprise revenue growth across the North Eastern Corridor (e.g. NYC, Boston, Philadelphia, DC), acting as Nutritics’ senior commercial lead in the region.
• Personally identify, progress, and close complex, high-value Enterprise deals, from first conversation through contract signature.
• Build Nutritics’ presence and reputation in the US market, becoming a trusted advisor to senior stakeholders within target accounts.
• Develop, own, and execute a US territory business plan, including ICP definition, vertical prioritisation, account targeting, and revenue forecasting.
• Translate global GTM strategy into a locally relevant US sales motion, continuously refining approach based on market feedback and data.
• Analyse pipeline, conversion rates, deal velocity, and win/loss data to adapt strategy and resource focus in real time.
• Build and manage a high-quality Enterprise pipeline using CRM, ensuring disciplined forecasting, accurate reporting, and consistent deal hygiene.
• Deliver against agreed revenue, pipeline coverage, and activity targets, with clear visibility to leadership.
• Lead Enterprise-level sales engagements, including discovery, solution design, executive presentations, commercial negotiation, and close.
• Conduct product demonstrations of the Nutritics platform, both in-person and virtually, tailored to senior decision-makers.
• Navigate and influence complex buying committees across Operations, Compliance, Nutrition, IT, and Procurement.
• Partner closely with Marketing on US demand generation, ABM initiatives, events, and thought leadership.
• Collaborate with Customer Success to ensure smooth handovers, long-term account value, and referenceability.
• Work with Product and Engineering to influence roadmap priorities, integrations, and localisation requirements based on US customer needs.
• Engage regularly with Rev Ops to drive deeper analysis of activity, pipeline health, and performance trends.
• Represent Nutritics at key US conferences, events, and customer meetings to support pipeline generation and brand awareness.
• Support the design of the North America sales org structure, including roles, coverage model, and hiring plan.
• Assist with the recruitment, onboarding, and development of future US sales hires as the region scales.
• Act as a culture carrier for Nutritics in North America.

• Clear and realistic progression to VP of Sales, North America, with full ownership of regional strategy, revenue, and team leadership.
• Recognition as a foundational hire driving Nutritics’ US growth — with direct visibility and impact at executive level.
• Opportunity to work closely with an experienced global leadership team and market-leading Enterprise clients.
• Bi-annual performance reviews with a structured personal development and leadership growth plan.

• Significant Enterprise B2B SaaS sales experience, with a proven record of building and closing pipeline in new or under-developed territories.
• Demonstrated experience creating and executing strategic sales plans, not just carrying a quota.
• Proven success selling complex,…