Sales Manager

Caribbean Food Delights (CFD) – Leading the Frozen Jamaican Food Industry

Caribbean Food Delights (CFD) is the largest manufacturer of Jamaican Style Patties in the U.S—beef, chicken, and vegetable—distributed nationwide through major retailers, club stores, and food service channels. Our state‑of‑the‑art, SQF‑certified facility powers a brand recognized for quality, innovation, and growth.

We’re seeking a driven, strategic, and results‑focused Sales Manager to lead our sales team and accelerate our footprint in retail, club, and food service. If you’re a proven closer with a passion for building relationships, driving market share, and leading teams to success, this is your chance to make a big impact.

• Lead Sales Strategy: Develop and execute short‑ and long‑term sales plans to hit aggressive growth targets across retail, club, and food service.
• Drive Revenue: Oversee all phases of sales, from lead generation to closing deals with national and regional accounts.
• Buyer & Customer Engagement: Build strong relationships with buyers, category managers, and distributors to expand placement and maximize sales opportunities.
• Sales Leadership: Manage and mentor a sales team and external broker network, fostering accountability, performance, and results.
• Budget & Forecasting: Own sales budgets, forecasting, and reporting; deliver accurate projections and ensure ROI‑driven decisions.
• Market Expansion: Identify new sales channels, demographics, and promotional opportunities to strengthen CFD’s market leadership.
• Brand Representation: Represent CFD at trade shows, industry events, and customer meetings, showcasing our products and expanding visibility.
• Cross‑Functional
  
  Collaboration:
  
  Work closely with marketing, operations, and leadership to align sales strategies with company objectives.

• Proven Track Record: 5–7 years in sales, with at least 3–5 years in a Sales Manager role, consistently delivering growth.
• Industry
  
  Experience:
  
  Background in the food industry—preferably specialty frozen, retail grocery, club stores, or food service.
• Leadership: Experience leading high‑performing sales teams and managing broker networks.
• Relationship Builder: Strong negotiation skills with proven success meeting with buyers/category managers and closing national/regional deals.
• Strategic Thinker: Ability to develop innovative sales initiatives, product positioning, and pricing strategies that win market share.
• Tech Savvy: Proficiency in Microsoft Office and sales reporting tools.
• Education: Bachelor’s degree in Sales, Marketing, Business, or equivalent.

• Be part of a market leader with a fast‑growing, highly recognizable brand.
• A collaborative, entrepreneurial culture where your impact is felt daily
  .

Email your resume.

Caribbean Food Delights is an Equal Opportunity Employer. All qualified applicants will receive consideration without regard to disability or protected veteran status.