VP Business Development - Crypto Markets

Location: New York

VP Business Development - Crypto Markets Skip to main content

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- Crypto Markets page is loaded## VP Business Development
- Crypto Markets Apply locations:
New York, New York, United States of America time type:
Full time posted on:
Posted Todayjob requisition :
868271

At Franklin Templeton, we believe success is built through powerful partnerships. As a forward thinking asset manager, we build dynamic relationships with clients, understand their goals, and navigate complex markets together. We leverage cutting edge strategies and deep insights to unlock opportunities for long term wealth creation. Our talented, global teams bring expertise that is both broad and unique.  From our welcoming, inclusive, and supportive culture to our globally diverse business, we offer opportunities not only to help you reach your potential, but also to contribute to our clients’ success.  

As a long-time trusted name in asset management with an experienced team of digital natives, Franklin Templeton is uniquely positioned to help clients navigate the digital asset space, from the Franklin Bitcoin ETF (EZBC) and beyond. We offer the best of both worlds. Franklin Templeton operates in more than 30 countries, serving clients in more than 150 countries with over 10,000 employees and 1,500+ investment professionals.

The Digital Assets team is part of Franklin’s Innovation Research, Strategies & Technologies (FIRST) business group. Our 40+ person Franklin Templeton Digital Assets team has been active in the digital assets ecosystem since 2018. Franklin Templeton’s commitment to digital asset leadership, diversity, and professional growth makes it an employer of choice for ambitious talent seeking to make an impact in the evolving digital assets space.

The VP of Business Development – Crypto will drive sales growth by leveraging their extensive network and proven success selling to hedge funds, market makers, institutional allocators and quantitative funds within both digital asset and traditional finance communities. This role requires deep expertise in digital assets and derivatives, with a strong focus on expanding client adoption and building high-value relationships. It is central to advancing FT’s leadership in digital asset innovation, with a strong focus on market expansion.#

** Ongoing Responsibilities
***** Sales Strategy & Growth
**** Develop and execute a targeted sales strategy focused on launching new ETFs and increasing the size of the current five ETFs offered by Franklin Templeton.
* Support the development and execution on opportunities for Franklin Crypto platform.
* Own the full sales cycle — from identifying and qualifying prospects to pitching, negotiating, and closing deals. Act as the advocate & primary point of contact for prospects and clients throughout the lifecycle.
* Identify, prospect, and convert high-value prospects to clients. Proactively grow our listing with existing clients via greater adoption of our models and products on the platform.
* Help expand reach & presence of our digital asset product line-up across various market segments.
* Deliver impactful client presentations and product demonstrations tailored to our target clients (hedge funds, trading platforms, crypto natives, institutions, etc). Build and maintain a strong pipeline of qualified opportunities in CRM (Microsoft Dynamics).
* Set, meet and exceed quarterly and annual revenue targets.
* Conduct regular client meetings, product demos, and tailored presentations to drive…