Sales Manager

Caribbean Food Delights (CFD) - Leading the Frozen Jamaican Food Industry

Caribbean Food Delights (CFD) is the largest manufacturer of Jamaican Style Patties in the U.S.

-beef, chicken, and vegetable-distributed nationwide through major retailers, club stores, and food service channels. Our state-of-the-art, SQF-certified facility powers a brand recognized for quality, innovation, and growth.

We're seeking a driven, strategic, and results-focused Sales Manager to lead our sales team and accelerate our footprint in retail, club, and food service. If you're a proven closer with a passion for building relationships, driving market share, and leading teams to success, this is your chance to make a big impact.

• Lead Sales Strategy: Develop and execute short- and long-term sales plans to hit aggressive growth targets across retail, club, and food service.
• Drive Revenue: Oversee all phases of sales, from lead generation to closing deals with national and regional accounts.
• Buyer & Customer Engagement: Build strong relationships with buyers, category managers, and distributors to expand placement and maximize sales opportunities.
• Sales Leadership: Manage and mentor a sales team and external broker network, fostering accountability, performance, and results.
• Budget & Forecasting: Own sales budgets, forecasting, and reporting; deliver accurate projections and ensure ROI-driven decisions.
• Market Expansion: Identify new sales channels, demographics, and promotional opportunities to strengthen CFD's market leadership.
• Brand Representation: Represent CFD at trade shows, industry events, and customer meetings, showcasing our products and expanding visibility.
• Cross-Functional Collaboration: Work closely with marketing, operations, and leadership to align sales strategies with company objectives.

• Proven Track Record: 5-7 years in sales, with at least 3-5 years in a Sales Manager role, consistently delivering growth.
• Industry
  
  Experience:
  
  Background in the food industry
  -preferably specialty frozen, retail grocery, club stores, or food service.
• Leadership: Experience leading high-performing sales teams and managing broker networks.
• Relationship Builder: Strong negotiation skills with proven success meeting with buyers/category managers and closing national/regional deals.
• Strategic Thinker: Ability to develop innovative sales initiatives, product positioning, and pricing strategies that win market share.
• Tech Savvy: Proficiency in Microsoft Office and sales reporting tools.
• Education: Bachelor's degree in Sales, Marketing, Business, or equivalent.

• Be part of a market leader with a fast-growing, highly recognizable brand.
• A collaborative, entrepreneurial culture where your impact is felt daily
  .

Caribbean Food Delights is an Equal Opportunity Employer. All qualified applicants will receive consideration without regard to disability or protected veteran status.